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Budget for Communications and Marketing When Proposing New Initiatives

MatrixG

Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. I spoke on the topic of “Next-Generation Tools to Enhance Your Communications,” or next-gen tools to communicate benefits to employees. Her advice? Megan’s advice is brilliant.

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How to Develop an Effective Omnichannel Marketing Campaign

ISAE

How to Develop an Effective Omnichannel Marketing Campaign Imagine you’re trying to promote an upcoming conference to your association members. A member of your marketing team suggests focusing your strategy on Instagram as that’s the platform where you typically see the most engagement. Which approach sounds better to you?

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Association Brain Food: 5.31.24

Reid All About it

Jodi Harris at Content Marketing Institute explains how to map workflows for each content format and variation your team regularly produces. Beyond ChatGPT: Elevating Marketing with AI-Generated Graphics, Audio, and Video Discover a range of powerful use cases and AI tools designed to elevate your marketing efforts.

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Grow the Human Skills: Critical Thinking, Creativity, Collaboration, and Communication

.orgSource

According to a study from Goldman Sachs, “Generative AI tools could impact 300 million full-time jobs worldwide, which could lead to a significant disruption in the job market.” The 4Cs or critical thinking, creativity, collaboration, and communication complement technology and will serve any organization well in competitive markets.

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6 tips for proposing new membership software to your board

Aptify

A lot is riding on your proposal to the board: staff’s productivity and effectiveness, data security, and usefulness, maybe even your reputation, and definitely your stress level. A new membership system will give you the tools you need to improve how you communicate with, market to, and deliver value to your members.

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How to Apply for Grants: A Guide for Parks and Rec Orgs

Achieve

Similar to how you would request funds from a corporate sponsor , your parks and recreation organization needs to submit a proposal and wait for approval from the grantmaking organization. Write a grant proposal. Keep your lines of communication open in case they contact you with additional questions or requests for extra materials.

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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

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