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Associations are meeting their new mandate, by energizing their Boards to do big things, and help their members thrive in an era of uncertainty. As Associations deliver business and professional solutions, members perceive them as relevant and necessary. Uncertainty is palpable and it makes sustainable growth difficult. Julia Hamm.
Innovation. MemberEngagement. Mackay (2004) makes a similar point about what I would call “snapshot” planning’s inability to cope with radical, continuous change. 2004, May) Does strategic planning still fit in the 2000s? Innovation. (15). MemberEngagement. (9). Eric Lanke.
Innovative leaders constantly scan the environment to identify technology disruptions and consider if/how they can be leveraged. HIMSS began reaching beyond “member” to “audience” in 2002 by offering resources and benefits not exclusive to dues-paying professionals. Are current members’ preferences shifting and if so, how?
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