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It took nearly seven years of research and development before Steve Jobs unveiled the original iPhone in January 2007. To keep innovation and your association’s work on behalf of members and your industry from stalling, an association should remain nimble in order to respond quickly to changes in the environment.
Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of memberengagement. • Acquire or maintain a certification (22%). • Increase in new members over the past year. Good Blogs.
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