Associations Now

JULY 30, 2014

Among the challenges that respondents said they face were attracting and engaging millennials and getting their boards and members to adopt new technologies. Our survey report offers an opportunity to benchmark against other similar organizations in terms of budgets, membership recruitment, and retention strategies and more.

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WBT Systems

FEBRUARY 13, 2018

Patreon, founded in 2013, is already valued at $450 million. Millennials don’t just want learning opportunities, they expect them. Embed learning into strategy. We want to surround ourselves with people who are obsessed with learning and development.”. Good things happen when an organization adopts a culture of learning.

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SCD Group

JUNE 17, 2013

Yet the 2013 B2B Content Marketing Benchmark Report found that only 36% of businesses believe their content marketing is effective. Look at your content strategy holistically, and avoid silos 4. Even so, 75% of marketers use cause marketing and 97% think it''s good strategy. “My Old marketing strategies won’t work on them.

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Associations Now

AUGUST 11, 2014

According to a 2013 report by the U.S. ” That seems like a pitch perfectly tailored to millennials, so it comes as no surprise that younger consumers have been a target of the council’s campaign. So how has the strategy worked out so far? Measuring success. But it’s not all about traditional media coverage.

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Associations Now

JUNE 25, 2014

Grefe said that AIGA’s new membership structure was conceived in tandem with a new set of strategies also aimed at greater engagement. AIGA] “ Want Your Members’ Opinions on Strategy? ” November 20, 2013. •[AAM] AIGA] “ Designing New Opportunities for Millennial Members ,” March 27, 2014.

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Associations Now

DECEMBER 5, 2013

A 2013 report by Forrester Research, “Mobile Workforce Adoption Trends” [PDF], found that 64 percent of 10,000 information workers surveyed said they use smartphones while sitting at their desks—the same percentage as those who said they use them while commuting. Has your association uncovered any strategies worth sharing?

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Mizz Information

MARCH 19, 2013

was writing an article about communication trends for 2013 and posed the question to an online group we're in together: what do you think the biggest communication trend for 2013 will be? That's why, she said, image-sharing sites such as Pinterest and Instagram will continue to grow in 2013. I answered "images as content."

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Content Strategy millennials Washington 40

Beth Kanter

SEPTEMBER 23, 2015

Here’s one insight about how your nonprofit might use some of this recent data to inform your social media strategy: Acenture Interactive’s Acquity Group’s 2015 Next Generation of Commerce Study , surveyed more than 2,000 U.S. Your organization needs to understand your audience and objectives for your overall strategy.

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SCD Group

OCTOBER 7, 2014

Why is your content strategy failing? By Maddie Grant via Social Fish There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Don’t make these blunders. It all had to change. Generation Z makes up the largest percentage (25.9%) of the US population.

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Slice-Works

MARCH 6, 2014

What Millennials Want. Millennials have been called many names: the Always-On Generation, Gen Y and Digital Natives. In the context of understanding that millennials hate bad design, John McKinney recently talked about 8 design trends he sees as headed for extinction. Looking for more examples of flat design?

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Associations Now

JANUARY 27, 2014

It may be useful to help get millennial members in the door, but does it end up holding them back? That’s a finding from Greenfield Services’ 2013 Pulse Report, which noted that even though it generally takes eight to 10 marketing contacts to drive action, just 15.4 Take “young professional,” for example.

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Associations Now

SEPTEMBER 16, 2013

— GSA (@usgsa) September 13, 2013. — Kim Kishbaugh (@kkish) September 15, 2013. Send a batch of catered content to specific demographics—like your baby boomers, your millennials—broken down by interest, experience, and age. Partner with a local association and get your speakers involved in the promotion strategy.

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SCD Group

JANUARY 14, 2013

What will you give away in 2013? Perhaps identified.com will help, a new platform where Millennials can curate a professional online image that really sells their strengths in a way they are already familiar with sharing information about themselves. By Shannon Neeser via XYZ University Looking for younger staff?

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Association Adviser

AUGUST 27, 2013

Cain, a former corporate lawyer and negotiations consultant who delivered the opening keynote presentation at the ASAE 2013 Annual Meeting & Expo in Atlanta, said that American business and American culture—even parents of young American children—tend to value extroverted personalities more than introverted personalities. Technology.

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Association Adviser

DECEMBER 17, 2013

What surprised us most in 2013? “Associations also need to do a better job of reaching out to Millennials with an updated, more non-traditional membership experience,” she said. ” Stern said the associations need to do a better job of connecting with Millennials.

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GrowthZone

NOVEMBER 8, 2018

Snapchat was onto something big in 2013 when they introduced the “My Story” feature into their app. Reach younger Millennials (age 25-29) by partnering with micro-influencers to grow your following. It depends on your overall strategy. Let’s look at the social media tools that let us do just that. Social Media Stories Feature.

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Social Media Video Content millennials 87

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates. Harness the Power of Storytelling.

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Association Adviser

MAY 14, 2013

“Mobile tools and mobile apps for members are also big investments.The world is becoming more digital and organizations are forced to define a digital strategy to include mobile technology.” Millennials respond differently. . “Changes or upgrades to the membership database are big investments,” she said.

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Achieve

SEPTEMBER 3, 2014

Tumblr’s director of strategy and outreach, to speak at. We soon agreed to the strategy below, Tumblr agreed to promote the blog through its communication vehicles, and we launched MCONideas.tumblr.com in late June with high hopes. Share info from MCON 2013. Quantcast.com, April 2013). “Tumblr is all about discovery.”

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Associations Now

DECEMBER 6, 2013

How your brand-engagement strategy translates to your employee-satisfaction techniques. — Tammi Tatro (@TammiTatro) December 6, 2013. — Tammi Tatro (@TammiTatro) December 6, 2013. What strategies apply to both your employee and member engagement? (ht — Maddie Grant (@maddiegrant) December 6, 2013.

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Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership.

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Associations Now

JUNE 26, 2015

Also worth noting: Millennial travelers are twice as likely to use these services, meaning that associations will have to consider their impact in the near term. For example, if conference attendees decide to book outside a meeting’s official hotel room block using Airbnb, the financial consequences to the association could be significant.

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Press Release Report millennials Technology 40

Beth Kanter

APRIL 4, 2016

TechSoup wrote up this post based on some very early innovators in 2013, but still only a handful of nonprofits had established a presence. If you are targeting Gen Z and Millennials and you have someone on staff who speaks emoji as a first language, set up a small pilot and test on SnapChat using Laura’s steps.

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Beth Kanter

AUGUST 7, 2014

Jamie is an expert in online engagement and giving, inspiring Millennial donors, and the force behind BMore Gives More, the movement to raise $5.7 million in a day on #GivingTuesday 2013. The guide offers up 11 strategies for your GivingDay Campaign. Number of new donors. Increase in engagement of key groups. Set a big goal.

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Spark Consulting

MARCH 6, 2014

Volunteer Match’s 2012 Millennial Impact Report. Leading Associations: How Individual Characteristics and Team Dynamics Generate Committed Leaders , an August 2013 report out of the American Sociological Association. As an aside, Associations Now just reported on the latest CNCS reports that indicate that volunteering is down in 2013.

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YourMembership

FEBRUARY 8, 2013

3) Millennials on the Job: All They Really Want Is a Little Appreciation by Christina Pope. Do Millennials care about “length of service” recognition? A study conducted by the Center for Creative Leadership in San Diego found Millennial employees have about the same level of organizational commitment as other generations.

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Velvet Chainsaw

MARCH 27, 2014

Millennials are angry, vocal and hungry for social change says Nancy Lublin , CEO of dosomething.org and Umair Haque , director of Havas Media Labs in a September 2013 Fast Company article. Attracting Angry Millennials. Angry Millennials love conferences with meaningful experiences.

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SCD Group

DECEMBER 2, 2013

The national survey was conducted online by Harris Interactive© from August 13 to September 6, 2013, and included a representative sample of 2,134 workers across industries and company sizes who graduated from college. Mobile Strategy for Small Businesses By Bridget Randolph via MOZ blog This article is written for small businesses.

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Beth Kanter

AUGUST 12, 2015

I could tell they were passionate, fired-up people who had great ideas for strategies and projects to help kids learn better,” said Best in a 2014 interview in Fast Company. Jeff Bauman , who lost both legs in the Boston Marathon Bombing in 2013, has the second most successful fundraiser on the site with over $800,000 raised.

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Spark Consulting

APRIL 21, 2015

The 2013 Volunteer Canada Volunteer Recognition Study showed that for 80% of volunteers, the most effective recognition was hearing about how their work has made a difference. Do you have any suggestions for how to convert millennials into volunteer leaders? And don’t be afraid to give your Millennial volunteers a chance.

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