Remove 2013 Remove Process Remove Revenue
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How to Produce Revenue-Generating Association Podcasts

Associations Now

Here’s how associations can make use of podcasting—and bring in some nondues revenue dollars in the process. In 2016, 21 percent of Americans ages 12 and older listened to a podcast in the past month—this is up from 12 percent in 2013. Podcasts are a potential source of nondues revenue. Why should associations care?

Revenue 106
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Reads of the Week: April 19, 2013

Reid All About it

When she examined one association’s programs, she discovered that social media was helping them create value and revenue, yet the exec said just the opposite. But, many associations are losing the content competition because of antiquated policies and processes. Why the disconnect? Knee-jerk reaction syndrome?

Boston 150
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Association Brain Food: 2.9.24

Reid All About it

For Sunday soup night, I made a delicious wild rice and mushroom soup from the January/February 2013 issue of Cook’s Illustrated. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

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Getting Buy-In: 5 Objections to Online Communities that Are Holding You Back

Higher Logic

It’s often a long process. You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. You can also recoup a lot of expenses by using your community to generate revenue. Do you want to increase revenue? The kicker?

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Associations Report an Increase in Sponsorship Revenue

Associations Now

An increase in revenue was just one of the many association sponsorship trends a new IEG survey revealed. Also on the list: what types of companies associations are partnering with, what benefits they’re offering sponsors, and how associations plan to continue to increase this type of revenue.

Revenue 40
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Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment

.orgSource

In 2013, CEO Reed Hastings committed to moving from being a content distributor to becoming the creator of award-winning productions. Since that decision, Netflix’s revenue has tripled. Values How we interact with each other has a direct impact on revenue and growth. Values round out why and when, with how.

Revenue 88
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An Association Rebrand From Start to Finish

Association Success

Rebranding is a lengthy process - but worth every minute. The Process. It showed the implications of not changing the brand and what impact that might have on membership revenue. The rebranding process took about two years overall. Conversations started in early 2013 among our leadership. A living Process.