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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

This year, we’re extra excited to include awards for success in online community and marketing automation. Congrats to our 2018 winners! Most Successful Online Community: American Association for Clinical Chemistry, AACC Artery. Most Successful Community Launch: American Occupational Therapy Association , AOTA CommunOT.

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2018 eLearning Predictions: Updated Hype Curve

Forj

Here it is: Our 2018 eLearning predictions set in terms of Gartner’s hype cycle. When a learner accumulates a sufficient balance of CE credits over a certain span of time, she achieves maintenance of certification. This is our most popular Managing eLearning post every year, and by now we know you want to see the hype curve first.

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Play Favorites with Your Members by Customizing Member Communication

Association Adviser

Associations may say they don’t play favorites with members, but results from our 2018 Association Communications Benchmarking Study prove otherwise. Why customize member communication for certain groups over others? Fifty-six percent of respondents to our study reported customizing new member communication.

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Success Stories: 9 Award-Winning Customers Highlighted at Super Forum 2019

Higher Logic

CFP Board’s online community, Candidate Forum, launched in mid-2016 and has been highly successful in terms of supporting CFP Board’s mission of granting the CFP® certification. It has also surpassed Higher Logic’s community benchmarks! Some impressive 2019 stats from their robust community: 28% increase of logins since 2018.

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An Adept Lesson in Crisis Communications on Social Media

Associations Now

In reality, it was the opposite, something that seems surprising for a web browser company to miss: The company failed to update a security certificate. Certificates such as this are pretty straightforward to renew, so it’s a terrible oversight on their part,” James Miller of TechSpot wrote of the incident. Learn from your mistakes.

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Association Brain Food Weekly: 12.7.18

Reid All About it

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Mon 12/10 at 1 p.m.* – ASAE Gold Circle Awards – 2018 Winners Webinar: Marketing Edition. Payroll for Nonprofits & Libraries: 2018 Law Changes that Affect You.

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The Top 5 Reasons Your Members Aren't Renewing (and What to Do About It)

Higher Logic

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. With this data, direct your communications to them precisely based on their web behavior and online community data using marketing automation.

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