Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. How close is your association’s IT leader to his description? I’ll be happy to feature it as long as it’s not product-centric.

Video 285

Video Washington Social Media DC 285

Reid All About it

DECEMBER 21, 2018

WBT Systems shares their ten most popular posts in 2018 and discusses why they could have attracted such interest. Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Reid All About it

JULY 13, 2018

A really good list of email marketing best practices. Host: Community IT Innovators. Presenter: Johan Hammerstrom, President and CEO, Community IT Innovators. The 2018 Membership Marketing Benchmarking Report. Harvard Business Review ). TechCrunch ). More info/register. Thu 7/19 from 8 a.m. 1 CAE credit.

DC 37

DC Washington Member Engagement System 37

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. For nonprofits, the latest findings reinforce an industry-wide trend toward email marketing,” Chris Strub wrote in Forbes. When should nonprofits send an email?

Las Vegas 76

Las Vegas Email Marketing California Software 76

Associations Now

JANUARY 7, 2019

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. See, 12 months ago, my first blog post of the year predicted that there would be, and I quote, “ Tough Headwinds for Personalization in 2018.” Oh, how right I was.

Social Media 109

Social Media Course Technology Email Marketing 109

Reid All About it

MAY 11, 2018

Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Tue 5/15 at 1 p.m. 1 CMP credit.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

NOVEMBER 10, 2017

Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Discuss what worked, share lessons learned, and talk about what we’re planning for 2018. Why aren’t associations more innovative when it comes to tech maturity? 1 CAE credit. Host: PCMA.

DC 150

DC Washington Tools Education 150