Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. How close is your association’s IT leader to his description?

Video 285

Video Washington Social Media DC 285

Reid All About it

JULY 13, 2018

A really good list of email marketing best practices. Learn how leveraging your association’s data fuels smarter, faster decisions that encourage member engagement, drive adoption and add value to the entire organization. The 2018 Membership Marketing Benchmarking Report. Harvard Business Review ).

DC 37

DC Washington Member Engagement System 37

Reid All About it

MAY 11, 2018

Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Tue 5/15 at 1 p.m. 1 CMP credit.

DC 30

DC Washington Project Member Engagement 30

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This payment method has expanded over the years.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. 1 CAE credit. More info/register.

DC 150

DC Washington Tools Education 150

Higher Logic

MAY 3, 2018

Personalize your emails. Personalizing emails used to be more of a recommendation. But in 2018, knowing your subscribers and sending personalized content is the only way to make sure your emails hit the inbox and stay there.

Marketing 149

Marketing Communications Content Report 149

Reid All About it

NOVEMBER 2, 2018

Originally presented during our CRP-led session at CEX 2018, these chapter tech tools and uses come straight from other CRPs, so we’re sure they can work for your association too. CST – Mapping the Journey to Long-Term Member Engagement (Chicago IL). 1 CAE credit. It’s no longer acceptable to simply have a web “presence.”

Chicago 38

Chicago DC Tools Content 38