2020 Member Engagement Newsletter Tips 
Reid All About it
JANUARY 29, 2021
Membership pro tip: offer bite-size engagement to new members. Tip Tucker Kendall, International Society of Arboriculture via Associations Now ). In 2020, Soapbox Consulting conducted 5,074 virtual meetings with Members of Congress and 6,704 advocates. Quick hits. Always ask “Why?” (Wes More info/register.
Reid All About it
JULY 24, 2020
Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
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Reid All About it
JULY 10, 2020
Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. .* – Contract Strategies for the Evolving Marketplace; Winning Contract Strategies – Tips for Success.
Reid All About it
JANUARY 15, 2021
Leading Learning (aka Tagoras) released some results from data they collected from associations in late November and early December 2020. They share how the pandemic shaped learning businesses in 2020 and what kind of learning programs these organizations plan to offer in 2021. Association learning landscape. Craving for community.
Reid All About it
NOVEMBER 26, 2021
How to Rethink Your Association’s Newsletter from the Ground Up. Newsletters are a staple of association life. Members depend on them for news and information, corporate vendors bank on them for advertising and exposure, and your association relies on them for member touchpoints, engagement, and ad revenue.
Higher Logic
APRIL 25, 2019
billion in 2020. Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter. Take a look at the type of blogs we shared last year to boost event engagement around Super Forum, our annual customer conference in November (which, of course, has a mobile app).
Reid All About it
MARCH 19, 2021
Leaders should discuss these questions to avoid returning to “the emerging temptation of a false normalcy and [making] a hard turn back toward the pre-2020 complacency that exacerbated the pandemic’s detrimental impact.”. Two proven tips to increase your newsletter’s open and click rates. Mindfulness. Quick hits.
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