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SEPTEMBER 13, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 212

LMS Certificate Revenue Content 212

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JANUARY 19, 2024

Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 259

Revenue Strategy Member Engagement United States 259

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. 2024 membership pains. R.I.P. the Scottish Enlightenment 1697-2024. |

Revenue 259

Revenue Price Denver Tools 259

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DECEMBER 1, 2023

Watkins, CAE, Senior Vice President, Member & Component Services, American Institute of Architects Benita Queen-Stocks (moderator), Director of Membership and Programs, Northern Virginia chapter, National Association for Industrial and Office Parks *All events are online at Eastern Standard Time unless otherwise noted. Mon 12/4 at 8 a.m.

Arlington 271

Arlington Technology Strategy Los Angeles 271

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AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. They explain how associations can address these issues and meet the changing needs of industry professionals. Hear how prudent investment policies can help associations navigate 2024’s political uncertainty.

Video 212

Video Newsletter Content Revenue 212

Nimble AMS

DECEMBER 10, 2023

It’s the best way to stay on top of industry insights. The top 15 Nimble AMS resources for association professionals Throughout 2023, our Nimble AMS team offered innovative content to keep association professionals updated on the latest industry trends. Read our free whitepaper: The 15 biggest membership trends of 2024.

Software 146

Software Member Experience Tips Innovation 146

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s s 2024 Association Economic Outlook Report , is optimistic. They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends.

Content 271

Content Survey Education Strategy 271

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DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mobile apps. 1 CMP credit.

Strategy 276

Strategy Video Technology Innovation 276

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OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean.

Revenue 259

Revenue Certificate Tools Innovation 259

Associations Now

JULY 16, 2024

Marketing General Incorporated’s annual report found the lowest percentage of associations reporting a membership decline in 16 years. Marketing General Senior Vice President Tony Rossell said associations are reaping the benefits from innovations they implemented during the pandemic, and solidified their value proposition.

Communications 116

Communications Report Recruiting Recruitment 116

Reid All About it

JUNE 21, 2024

On the plus side, they explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. The outlook for associations is optimistic, per Marketing General Inc.’s s 2024 Association Economic Outlook Report. AI and events.

Arlington 259

Arlington San Diego Course Strategy 259

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AUGUST 16, 2024

Hardly ever, which is why my eyes opened up when I saw the headline, “ What is the point of industry awards? A few months ago, a website firm serving the association market went out of business and left their association clients adrift. Host: ASAE Marketing Professionals Community. Don’t worry. Website hosting. to 1:05 p.m.

America 259

America Content Social Media Strategy 259

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AUGUST 9, 2024

If you’re an industry partner who needs help with content that educates your audience and enhances your reputation in our community , message me in the event app and we’ll find a time to talk while at Annual or after. “Too Benchmarking reports are also an effective content marketing tactic for associations and industry partners.

Cleveland 265

Cleveland LMS Content Press Release 265

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APRIL 19, 2024

Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. AI-Powered Employee Advocacy: Elevating Your Brand Through the Voice of Your Employees (Social Media & AI Bootcamp Series 2024) Learn how employee advocacy can play a critical role in building brand authenticity and therefore drive real business impact.

Newsletter 254

Newsletter Content Social Media Education 254

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. The 2024 survey is now open. Email marketing news. Higher Logic explains what email marketers and their IT colleagues need to do. 1 CAE credit. 1 CAE credit.

Survey 259

Survey Project Strategy Education 259

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OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 276

Maryland LMS Revenue Strategy 276

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MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Marketing in the AI Era: Tools and Techniques for Strategic Advantage Discover a range of easy-to-use AI tools tailored for marketing, membership, and communication roles.

Education 259

Education New Hampshire Tips Technology 259

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JANUARY 12, 2024

Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. More info/register (ASAE Marketing Professionals Community).

LMS 271

LMS Education Member Engagement Revenue 271

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. to 1 p.m. –

Newsletter 271

Newsletter Certificate Denver Case Study 271

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APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 259

Revenue Strategy Price Newsletter 259

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

DC 265

DC Washington Member Engagement Innovation 265

Beth Kanter

FEBRUARY 22, 2024

I’m excited to speak at the Nonprofit Marketing Summit: The Unthinkable on March 5-7, hosted by Community Boost ! Join my session “ Unlocking Productivity with Generative AI Writing Tools for Nonprofit Marketers ” on March 7 at 10:30 am PT. for access to 3 DAYS of powerful sessions that will equip you to raise more in 2024.

Marketing 41

Marketing Tools Products Conference 41

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – More info/register. 1 CAE credit.

Certificate 286

Certificate Price Tools Technology 286

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JUNE 7, 2024

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content. Google doesn’t look kindly on AI-infused content. IYKYK) | by B.

Chicago 259

Chicago DC Washington Strategy 259

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FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. More info/register. Why Do Your Members Need Your Association?

Certificate 271

Certificate Denver South Carolina Project 271

MemberClicks

FEBRUARY 2, 2024

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. MC Professional MC Professional is the perfect membership platform option for professional associations and industry organizations, with over 3,000 current users.

Membership Management 52

Membership Management Software Directory Revenue 52

Nimble AMS

APRIL 27, 2023

Our team joined thousands of industry peers and trailblazing association professionals to learn, network, and innovate at the free Sales force Tour event. After the event concluded, w e sat down with the onsite Nimble AMS team to discuss their experiences. Associations need to put the 2024 DC Salesforce World Tour on their radar.

DC 111

DC Innovation Class Team 111

EventMobi: Association Events

JULY 25, 2024

According to the 2024 edition of MCI’s Association Engagement Index , two-thirds of association members regularly access the content organizations produce. Whether located around your annual meeting or as a standalone event, workshops can be an effective way to supercharge engagement.

How To 263

How To Social Media Education Certificate 263

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SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 230

Revenue Survey Education Strategy 230

Nexus Marketing

AUGUST 21, 2024

Summer 2024 has been one for the books in the SEO world. We’ve seen some wild industry developments that promise to bring more change to the SEO status quo than we’ve seen in a very long time. If you keep track of SEO, tech, or digital marketing news, you’ve probably picked up on the buzz.

Content 52

Content System Strategy Process 52

Nexus Marketing

AUGUST 21, 2024

Summer 2024 has been one for the books in the SEO world. We’ve seen some wild industry developments that promise to bring more change to the SEO status quo than we’ve seen in a very long time. If you keep track of SEO, tech, or digital marketing news, you’ve probably picked up on the buzz.

Content 52

Content System Strategy Process 52

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SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. EU collaboration and trade, and how associations can move forward as change agents for their industries and professions with an open mind. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 259

LMS Revenue Arlington Education 259

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SEPTEMBER 22, 2023

LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. – LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat.

LMS 271

LMS Revenue Education Strategy 271

Aptify

JUNE 10, 2024

So, make sure you know about the latest AMS solutions on the market today. Join the Aptify team June 11 – 13, 2024 in Chicago for AMF Fest to learn about all things AMS. What is AMS Fest? AMS Fest is hosted by Association TRENDS and CEO Update. AMS Fest is hosted by Association TRENDS and CEO Update.

Software 72

Software Association Management Organization Chicago 72

EventMobi: Association Events

JULY 9, 2024

This makes it difficult for event organizers and marketers to use a one-size-fits-all approach to engaging diverse audiences. Personalize Your Invitations It doesn’t matter what industry you’re in; personalization is essential. The good news: it’s really not that difficult. Let’s take a look!

Tips 241

Tips Social Media millennials Content 241

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SEPTEMBER 20, 2024

Whether you work for an association or industry partner, please make the time to understand the implications of this bill and the actions you can take to help defeat it. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners.

LMS 212

LMS Revenue Content Certificate 212

.orgSource

JULY 22, 2024

Part Two When the generative AI bots made their debut in early 2024, they signaled a definitive end to the idea that yesterday’s technology is good enough for today’s members. The.orgSource paper, Pathways to Organizational Excellence , presents a blueprint for meeting the challenges of digital markets. This is not a thought exercise.

Leadership 88

Leadership Project Innovation Revenue 88