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Association Brain Food: 9.13.24

Reid All About it

GrowthZone explains how to use the five pillars of communities to engage members: direction and desired outcome, shared responsibility, personal value, progress awareness, and ongoing ecosystem—you’ll find a lot of sound advice here. Association marketing. Innovation culture. More info/register. How Well Do You Know Your Members?

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Associations 2025 Summit Coming Soon!

Portage Group

Knowing that there are many new challenges that association executives face today that didn’t exist 15 years ago, The Portage Group and CSAE are looking to gather the brightest stars in your association and the true leaders and have a focused conversation at the Associations 2025 Summit this coming April 19, 2016 in Toronto.

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Association Brain Food: 9.6.24

Reid All About it

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

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Association Brain Food: 8.30.24

Reid All About it

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. 7-day communications challenge. Gather Voices invites you to participate in their free 7-Day Video Communications Challenge starting Tuesday, September 3. Workplace challenges. More info/register.

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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. You can thank a couple of recent events for the uptick in the importance of email marketing. Wait, what?!

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Association Brain Food: 1.5.24

Reid All About it

Get an insiders perspective on navigating through the top issues event professionals face in 2024/2025 and beyond. Host: UST Education Speakers: Marcus Leite, Director, Sales & Marketing, and Dan Stevens, President, WorkerBee.TV The venue can make or break the successful experience of an important event. More info/register.

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4 ways to attract younger members

Association Success

By 2025, Millennials will account for 75 percent of the American workforce. In the case of Millennials and GenZ, this means developing media and marketing strategies that may include Instagram, Snapchat, LinkedIn, etc. You need to share relevant content and build a community. and evaluating the real value of sites like Facebook.