Reid All About it

JULY 21, 2017

If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Learn about digital marketing strategies and techniques beyond email that power event growth and should be in every event marketers toolbox. Wed 7/26 at 8:30 a.m. – Wed 7/26 at 2 p.m.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

OCTOBER 20, 2017

I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. Discuss strategies for building deeper, year-round engagement through your digital channels – web, mobile, social and email. Enough negativity! 1 CAE credit.

DC 150

DC Washington Social Media Tools 150

Reid All About it

APRIL 21, 2017

Learn how forward-thinking event professionals are using interactive mobile communication strategies to engage users, how to take advantage of mobile and gain user insights, and where mobile can fill the gaps in your marketing mix. Jason Shim, associate director, digital strategy and alumni relations, Pathways to Education Canada.

DC 170

DC Chicago Washington Learning Management System 170