Spark Consulting

JUNE 26, 2024

Fourteen years ago, I had the opportunity to attend a futurist session held in honor of the 50th anniversary of the CAE program. After a dense presentation by facilitator Marsha Rhea, we broke into 10-year, 30-year, and 50-year discussion groups. I found myself in the 30-year group (2040) and discovered that my fellow discussants could not seem to wrap their minds around things like sea level rise and the encroaching crisis in fresh, potable water.

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Certificate Leadership Education Communications 243

Association Analytics

JUNE 25, 2024

When it comes to renewal season, limited resources, set budgets and competing priorities can make it difficult to go outside your comfort zone and try something new. But what if we told you the keys to better retention results are in the data you already have? Read on to learn how – using a data-informed approach to renewals – you can enjoy your most successful renewal season yet.

Communications 169

Communications Strategy Member Engagement Examples 169

Wild Apricot

JUNE 20, 2024

Digital marketing if key for your nonprofit to get others to hear about your mission and goals. In this guide you'll learn everything A-Z about nonprofit digital marketing strategies and how to build your own.

Marketing 300

Marketing Strategy How To 300

Reid All About it

JUNE 14, 2024

The weekly list of free educational events and resources for the association community… ASAE Annual road trip. If you’re going to ASAE Annual in Cleveland and live in the DC area, join KiKi L’Italien on the Association Chat Road Trip to ASAE Annual. If I lived in the DMV, I’d be on this bus for sure. What a terrific way to start the Annual experience.

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Arlington Revenue Leadership Strategy 259

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Strategy

NetForum

JUNE 19, 2024

The consumer (and member) demand for personalization has reached new heights. Here are three ways to deliver a more personalized experience for your members. Create a personalized member experience that exceeds expectations appeared first on NetForum Association Management Software.

Member Experience 232

Member Experience Software Association Management Member Engagement 232

Spark Consulting

JUNE 12, 2024

Scene one: I’m in New Orleans on vacation wandering down Frenchmen Street in Faubourg Marigny looking for a good place to hang out and hear some tunes on a Wednesday night. First stop: the Spotted Cat. It was so packed I couldn’t get in the door (literally), so I hung out on the sidewalk with a WIDE mix of characters (and nobody does “characters” like NOLA) for a while enjoying the music wafting out…for free.

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Austin DC Price Industry 243

Reid All About it

JUNE 7, 2024

The weekly list of free educational events and resources for the association community… Generative AI. AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. Google doesn’t look kindly on AI-infused content. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content.

Chicago 259

Chicago DC Washington Strategy 259

NetForum

JUNE 10, 2024

Learn how NetForum A-Score helps you enhance the member experience, offering crucial engagement insights. Download this free guide today. How to improve your association’s member experience with engagement scoring appeared first on NetForum Association Management Software.

Member Experience 199

Member Experience How To Software Association Management 199

Association Analytics

JUNE 26, 2024

The post Predict 2024 – Acumen User Conference: 10/28 & 10/29 appeared first on Association Analytics.

Conference 169

Conference Member Engagement Resources Strategy 169

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

How To

The Association 100

JUNE 23, 2024

Tune in as I explore how aligning your association’s news with relevant awareness days can boost visibility and engagement. Remember, it’s crucial to stand out amidst the noise. • Identify awareness days that align with your association’s mission and objectives to ensure your news feels relevant and impactful. • Plan your content well in advance to create a cohesive and engaging story. • Create a unique angle and use all available channels to amplify your message. • Consider co

Content 130

Content Leadership 130

Spark Consulting

JUNE 19, 2024

Associations are constantly being urged to innovate, but frankly, in a world of generative AI, venture capital, nanotechnology, medical advances, and big R&D budgets – none of which we have access to on a regular basis – that constant drumbeat of “innovate…innovate…innovate” can feel more than a little intimidating.

Innovation 186

Innovation Price Committee Cost 186

Reid All About it

JUNE 21, 2024

The weekly list of free educational events and resources for the association community… Membership reset. A new report from McKinley Advisors got me thinking about the role of membership in associations. Too often, membership “just is.” Yup. “Membership lacks focus and intentionality in execution.” You’ll nod along as the report describes challenges (especially #2) we’ve put up with for way too long.

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Arlington San Diego Course Strategy 212

NXUnite

JUNE 14, 2024

Although stores are generally associated with businesses and corporations rather than nonprofits, various mission-driven organizations run stores to generate sustainable funding. Just think of the gift shops in art museums or bookstores run by schools or colleges. However, running a nonprofit store presents unique obstacles that your organization may not have experience handling.

Tips 130

Tips Discount System Software 130

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Nimble AMS

JUNE 17, 2024

It’s almost summertime, and that means two things—the weather is heating up fast, and our Nimble AMS Summer ‘24 product release is making waves! Beat the heat this summer with exciting new advancements for your staff and members. Check out what Nimble AMS has in store for you this Summer ‘24! Nimble Intelligence According to Community Brands research, 55% of associations say investing in business intelligence and data analytics is a top priority.

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LMS Committee Products Tools 145

The Association 100

JUNE 23, 2024

In this video , I discuss the strategic benefits of incorporating local news outreach into your communications plan. Local news outlets connect directly with engaged community members, offering a platform to reach specific audiences effectively. With national outlets more difficult to earn placements in than ever, local media provides diverse content opportunities where your association’s news can shine.

Strategy 130

Strategy Video Content Communications 130

Aptify

JUNE 25, 2024

How can you continue to attract new members to your organization? Here are 10 proven, yet often overlooked , approaches to increase membershi p. For large associations and labor unions, membership recruitment is a never-ending project. Just think: Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons.

Organization 129

Organization Recruiting Recruitment Software 129

AMR Management Services

JUNE 26, 2024

Associations are spaces where members from specific professions, fields, or industries can engage, network, and learn. Boards of Directors and association leaders want their associations to be inclusive and valuable experiences for all members. Sometimes, however, we may unintentionally do or say things that make people feel excluded. In our diverse world, associations must strive… The post The Power of Inclusive Language in Associations: Building a Welcoming Community first appeared on AM

Industry 94

Industry 94

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

NXUnite

JUNE 12, 2024

What would you say if someone were to ask you, “What goes into a successful fundraising campaign ?” Drawing on your experience as a nonprofit leader, you might talk about having clear goals, coming up with unique campaign ideas, or using storytelling best practices in your marketing materials. While it’s true that all of these strategies are important, the groundwork for fundraising success is laid long before you ever start designing a campaign.

Software 130

Software Tools Email Marketing Tips 130

Nimble AMS

JUNE 20, 2024

The weather is starting to heat up across the US! If you’re anything like us, you’re making plans to stay cool this summer with an exciting vacation or trip to the beach. Want something else to look forward to this summer? The Salesforce Summer ‘24 product release promises to offer increased efficiency and streamlined processes for your association.

Products 141

Products Proposal Tools Content 141

The Association 100

JUNE 23, 2024

Join us on the latest episode of The Association 100 podcast , where Samyuktha Neeraja, state associations relations manager II at the American Association of Nurse Anesthesiology, shares her journey and insights on promoting DEI and disability inclusion within associations. As a South Asian woman with dwarfism, Neeraja’s unique perspective enriches the conversation around overcoming misconceptions, embracing intersectionality and implementing effective DEI practices.

Strategy 130

Strategy How To 130

.orgSource

JUNE 24, 2024

Excellence is never a given. Being identified as the best in anything from soccer to sales requires commitment and hard work. But for decades, associations easily held pride of place in their industries. Members saw us as a professional home, their most trusted source of advocacy and information. Yes, we had to win that loyalty. But there weren’t many contestants vying to take it away.

Leadership 88

Leadership Class Revenue Technology 88

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Associations Now

JUNE 11, 2024

The Romance Writers of America had seen its membership drop precipitously since the pandemic. A leading writers’ organization has filed for bankruptcy following plummeting membership and struggles to bounce back from a high-profile organizational crisis. On May 29, the Romance Writers of America filed for chapter 11 bankruptcy protection. According to reports on the filing published in the Guardian and Publishers Weekly , RWA owed more than $3 million to hotels relating to its conferences (two

America 113

America Committee Report Conference 113

Forj

JUNE 10, 2024

A vibrant online community can transform how people connect, learn, and engage. But creating a space where ideas flourish and collaboration thrives isn't just about gathering people—it's about implementing the right technology.

Strategy 91

Strategy Technology Member Experience 91

Nimble AMS

JUNE 23, 2024

Did you know that Nimble AMS has a long history of offering product innovation and enhancements? Like Salesforce, Nimble AMS offers three annual product upgrades, ensuring its customers have access to the latest software functionality and product capabilities. For more than a decade the Nimble AMS product team has dedicated itself to providing associations with the latest in enhancements and innovations.

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Products Software Cost Innovation 127

The Association 100

JUNE 23, 2024

In our recent Association 100 podcast episode , I sat down with Mike Armstrong, CEO, National Council of Architectural Registration Boards. Armstrong shares NCARB’s forward-thinking initiatives aimed at modernizing the licensure process with a focus on inclusivity and technology. Key highlights: • Leadership philosophy – Balancing regulatory rigor with user-centric policies. • Data-driven decisions – Using demographic data to address unconscious bias. • Technological advancements – Leverag

Innovation 130

Innovation Process Technology Leadership 130

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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