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Case Study: Texas Society of Association Executives

Association Adviser

However, ad sales were down, member involvement in articles had declined and the association lacked an overall brand strategy to establish a consistent link between the publication and the association. With a new design direction, TSAE then revamped its content strategy.

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Association Brain Food: 8.9.24

Reid All About it

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Enhance Your Marketing Strategy With Signals and AI Signals and data provide insight into the buyer’s journey and help marketers identify, qualify, and convert customers. Yes, yes, a thousand times yes.

Cleveland 265
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Association Brain Food: 10.11.24

Reid All About it

I don’t usually feature case studies but I’m making an exception for this one. Elizabeth Bell, Higher Logic Things worth remembering: the imperfection of America. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership.

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Association Brain Food: 10.25.24

Reid All About it

Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. In America, we have taken liberty for granted. Spooky sponsorships. Why I am not a PhD: English departments teach theory, not literature.

Arlington 212
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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . Member recruitment. More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m. More info/register.

Revenue 259
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Leadership through Blended Learning: Sorority LMS Success

WBT Systems

Provides more opportunities for social learning, collaboration, increased participation and informal strategies. Gamma Phi Beta International Sorority , one of the ten oldest women’s organizations in North America and the first to be called a “sorority,” was founded in November 1874, at Syracuse University in New York.

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Include Is a Verb

Spark Consulting

Risk: The Missing Link Connecting Strategy to Implementation (co-authored with Jamie Notter and Leslie White ), available at [link]. Member Relations: An Association-Centric Approach to Customer Relationship Management (with George Breeden , MBA, CAE and featuring Lehman Reports data), available at [link].

America 150