Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment
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FEBRUARY 21, 2023
A 2019 Harvard Business Review article highlighted 20 well-known companies that have transformed their mission and purpose over the last decade. Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Values round out why and when, with how.
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