Blue Sky eLearn

OCTOBER 19, 2020

How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. If you can only focus on either recruitment or retention, it’s more cost-effective and beneficial to focus on the latter. Online engagement ideas.

Association Management 250

Association Management Committee Learning Management System Software 250

Aptify

JULY 1, 2020

Here are four ideas to help you reach your recruitment goals , even in challenging times : Provide valuable , relevant content. . TECH TIP: Aptify AMS includes a full featured marketing application that allows you to create and manage targeted, multi-channel communications and campaigns that help you reach prospective members.

Recruiting 72

Recruiting Recruitment Tips Price 72

Optimist Consulting

JUNE 29, 2016

When you have lots to communicate it can be difficult to decide what to include, having a lead story space will discipline you to think about what is the most important story this month/edition. Producing a non-member version of an e-newsletter has often been a very successful recruitment tool for membership organisations I have worked for.

Newsletter 178

Newsletter Recruiting Recruitment Tools 178

YourMembership

JUNE 21, 2012

Yesterday I came across a really motivating article on Harvard Business Review, entitled “Don’t Like Your Job? The thing I loved about this article was that it suggested you do a little analysis and figure out what about your job do you love. This article can help give you some ideas to work on. Don’t Like it?

Social Media 150

Social Media Software Membership Management Price 150

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Public philosopher Roman Krznaric says we need to reinvent democracy for the long-term.

LMS 276

LMS Pennsylvania Innovation Education 276

Reid All About it

MARCH 19, 2021

This is one of the best articles about self-care I’ve read because it dismisses the usual tripe spewed out as self-care advice. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

APRIL 29, 2016

You’ll learn how to format news articles and blog posts to increase your click-through rate, ensure your website and email communications are mobile compatible, integrate social media into your website and email communications, and build your email list. Recruitment Jam. More information. Host: OnGood. Limit: 25 players.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

You’ll learn how to format news articles and blog posts to increase your click-through rate, ensure your website and email communications are mobile compatible, integrate social media into your website and email communications, and build your email list. Recruitment Jam. More information. Host: OnGood. Limit: 25 players.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 84

Revenue Communications Newsletter Directory 84

Reid All About it

APRIL 2, 2021

Association member communications. Interested in grading your association communications? I followed a quasi-recipe from the late actor (and amazing cook from what I’ve heard) Vincent Schiavelli—the recipe is at the bottom of this article. Katie McBreen, Vice President of Communications and Strategy, Consumer Brands Association.

Revenue 335

Revenue Conference Industry Education 335

YourMembership

DECEMBER 30, 2014

I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. creates the first overall image someone experiences when looking at your web presence, marketing and member communication pieces and should […]. Your association likely has a website.

Recruiting 150

Recruiting Recruitment Tips Strategy 150

YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. We know that there are key points when recruiting new members to any organization that are crucial to survival.

Social Media 150

Social Media millennials Recruiting Recruitment 150

GrowthZone

MAY 21, 2019

In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. But more importantly, communicating these benefits is key. This, in turn, increases recruitment and retention numbers. Increase member participation when conducting member surveys.

Minnesota 122

Minnesota millennials Committee Recruiting 122

Reid All About it

JULY 24, 2020

To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. I had never heard of “backcasting” until reading this article from the American Alliance of Museums. Online learning myths. Bridging the Gap from Strategy to Execution. More info/register.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

OCTOBER 25, 2024

Volunteer leader recruitment. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. Host: Fridays@4 Speaker: Sheri Singer, founder, Singer Communications Sun 10/27 at 12:30 p.m. Membership survey.

Arlington 252

Arlington Revenue Education Strategy 252

Reid All About it

NOVEMBER 24, 2017

The weekly list of free educational events for the association community… CB Insights published one of the best explainer posts I’ve read about blockchain technology. The article also covers Bitcoin, Ethereum, initial coin offerings, and promising use cases. Using Content to Communicate Your Association’s Value.

Chicago 150

Chicago Recruiting Recruitment Video 150

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce create community impact, more so now than ever before,” said ACCE President & CEO Sheree Anne Kelly.

Communications 78

Communications Directory Social Media Massachusetts 78

Eric Lanke

DECEMBER 17, 2018

I've been thinking this week about metrics for the marketing and communications function of my organization. We want to recruit new members. One of the activities we engage in to achieve that outcome is placing a promotional article in each week's e-newsletter. Maybe I need to explain that. What else do you expect us to do?"

Marketing 113

Marketing Newsletter Conference Recruiting 113

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Membership Marketing

JANUARY 10, 2018

But once a new membership model has been researched, defined, and approved, the next steps are critically important: the communications plan to introduce the model to members and the larger marketplace. So the best plans are to notify members of the new model and how it will impact them with multiple communication channels.

Communications 56

Communications How To Recruiting Recruitment 56

Associations Now

JANUARY 8, 2024

To create a community of active contributors, organizations should ensure that their internal departments work together to spread the word about their publications, make it easy for authors to contact staff, and get in the habit of reaching out to authors to celebrate their successes.

Process 122

Process Review Team Recruiting 122

YourMembership

MAY 31, 2012

There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Little things are those items and activities that although they cost very little, they make a big difference in recruitment, retention and loyalty.

Innovation 150

Innovation millennials Class Software 150

Reid All About it

FEBRUARY 23, 2024

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. We’re scrolling alone—and it’s getting worse every year, per this Atlantic article by Derek Thompson. Can associations and their chapters help bring community to our society of loners? Social fitness.

DC 270

DC Washington Member Engagement Innovation 270

Optimist Consulting

AUGUST 12, 2013

It was interesting to read this article in the Independent on Friday about the dwindling membership of the Conservative Party. Generations Membership Engagement Membership Recruitment Membership retention' Douglas Carswell MP (Image: Telegraph). It is believed that membership under David Cameron has halved.

Social Media 100

Social Media Recruiting Recruitment Examples 100

Reid All About it

APRIL 29, 2022

He and his colleague, Karli Susi, share advice based on that pandemic experience in this ASAE article about adapting your employee onboarding process for the remote or hybrid workplace. What can you do to give every community member good reasons to attend your events? Presenters: Jemilah Senter, VP, Marketing and Communications, MCI.

Louisiana 39

Louisiana Revenue Technology Recruiting 39

Reid All About it

DECEMBER 2, 2022

Nimble AMS describes how an AMS helps membership teams better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Brain drain pains. Quick hits.

Tips 41

Tips Video Content Marketing 41

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. In the last few years, I’ve seen many articles in Associations Now about associations rethinking the chapter structure. Fisk, director of public and science communications, Soil Science Society of America.

DC 150

DC Washington America eBook 150

Optimist Consulting

FEBRUARY 24, 2016

These charities are using their beneficiaries to communicate the organisation’s key messages to campaign for social change, to fundraise and to connect with their audiences. Find out who is talking about the topic you’d like to communicate about online – could they help convey your organisation’s messages?

Case Study 100

Case Study Social Media Recruiting Recruitment 100

MemberClicks

DECEMBER 1, 2022

We love sharing our articles with association and chamber folks from all across North America (and even beyond!) We learn a lot about what you care about and are working on by the types of article you like to read. It’s easy to fall into the same routines of outreach, events and recruitment campaigns. Why you should read it.

Directory 52

Directory Software Membership Management Survey 52

Optimist Consulting

MAY 31, 2016

Online: Via your organisation’s website and online member-only community groups you set up. PR: Via articles, blogs in online/offline media. Every time you communicate with your members is an opportunity to convey the member experience. Use the language of membership in your communications, eg “our members”.

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Integrating Online Communications into Your Fundraising Campaign. . Integrating Online Communications into Your Fundraising Campaign. CAE credit.

North Carolina 34

North Carolina Education Project Communications 34

Associations Now

JANUARY 7, 2024

Recruitment is close behind at 30 percent.) But dissatisfaction stems “largely because those benefits aren’t aligned with employees’ actual needs or because the organization doesn’t effectively communicate the availability of well-being benefits,” according to the report. Minding well-being is one path to better retention.

Certificate 109

Certificate Survey Recruiting Recruitment 109

Potomac Core

SEPTEMBER 21, 2015

Advances in software, manufacturing, communications, science, and medicine occur every day. The future state of associations “envisions” their roles as communication hubs engaging members that share and capture knowledge. The rapid rate of change looks to only accelerate. Future Paved With Knowledge.

eBook 100

eBook Innovation Member Engagement Recruiting 100

Reid All About it

DECEMBER 10, 2021

Recruitment & Retention: How to Overcome the Great Resignation. Get a deep dive into what skills to look for in the talent search process to yield the best results and produce an effective recruitment effort. Few experts have more insights on digital media and enterprise communications than our speaker. Host: Fridays@4.

Chicago 195

Chicago Social Media Education Recruiting 195

GrowthZone

MARCH 13, 2021

Editor’s note: This article was originally posted on September 23, 2019. This article will help you compare and evaluate the best association management software currently on the market. . Manage membership data and communications. It has been updated. What Is Association Management Software (AMS)? Generate revenue. No problem!

Software 148

Software Association Management Price Membership Management 148

Optimist Consulting

DECEMBER 4, 2012

The Network is essentially an online portal of articles of interest to those working in or with the voluntary sector. I have watched with interest as they have grown the network, continually increasing their offer and refining their communications. Feedback on an article. Read the latest articles on the Network.

Social Media 100

Social Media Revenue Content Communications 100

Aaron Wolowiec

DECEMBER 13, 2012

Newsletter/magazine articles. You must then communicate and share this content with others. Online community. When utilizing these communication channels to share content, consider these tips: Utilize a consistent learning, education or content brand. Audio/video recordings. Social media feeds/conversations. Case studies.

Content 100

Content Newsletter Social Media Case Study 100