EventMobi: Association Events

JULY 9, 2024

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Social media is their preferred form of entertainment.

Tips 241

Tips Social Media millennials Content 241

Associations Now

APRIL 3, 2020

And keeping social media accounts safe is as important as protecting other arms of your organization. Social media security risks for businesses and organizations can’t be taken lightly,” says John Colburn of Sprout Social. “A — Content Marketing Institute (@CMIContent) April 3, 2020.

Social Media 95

Social Media Content Examples Tips 95

Reid All About it

AUGUST 16, 2024

But hang on for the rest of the article about the positive impact awards make. A few months ago, a website firm serving the association market went out of business and left their association clients adrift. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools.

America 264

America Content Social Media Strategy 264

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. We also detail how you can use rasa.io

Tools 122

Tools Content Marketing Newsletter 122

GrowthZone

DECEMBER 3, 2021

Membership expert Frank Kenny recently shared an idea to boost social media engagement and proved it worked. In one of his newsletters, he sent a word find similar to the one in this article. engage GrowthZone AMS leads database email marketing. Looking for more social media tips?

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Higher Logic

APRIL 9, 2019

Choosing imagery for your content marketing campaigns is really hard. For example, if you were marketing a hair salon for zoo animals…Sadly, most of us will never have the chance to write content where this type of humor/photo would be relevant. If you’re posting the image on social media, rely on latest sizing guides.

Content 153

Content Marketing Social Media Tips 153

Blue Sky eLearn

NOVEMBER 26, 2018

In this article, I’ll go over some ways to attract a younger audience to register for, and ultimately promote your webinars for you. Having so many tiers is a genius marketing ploy because every time someone is a booking a flight, they will take that airline status into consideration. Is your topic exciting and thought-provoking?

millennials 173

millennials Tips Social Media Strategy 173

Higher Logic

OCTOBER 5, 2017

Or why some articles get shared widely while others don’t? Dr. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. We need to think about the social network.

Marketing 184

Marketing Pennsylvania Social Media Content 184

Blue Sky eLearn

NOVEMBER 26, 2018

In this article, I’ll go over some ways to attract a younger audience to register for, and ultimately promote your webinars for you. Having so many tiers is a genius marketing ploy because every time someone is a booking a flight, they will take that airline status into consideration. Is your topic exciting and thought-provoking?

millennials 169

millennials Tips Social Media Strategy 169

Reid All About it

JANUARY 25, 2013

She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor. Take a look at her list to see how you can improve your marketing. That doesn’t surprise me.

Wichita 150

Wichita Social Media Kansas Content 150

Spark Consulting

OCTOBER 24, 2013

. “ The Real Privacy Problem ” – long but fascinating article about some of the deeper issues at play in debates about privacy, freedom, and big data. blog roundup cool technology fundraising innovation leadership marketing membership social media Associations Now Beth Kanter sxsw Technology Review Twitter Wikipedia'

Social Media 150

Social Media Review Technology Innovation 150

Nimble AMS

JULY 22, 2022

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. Individuals don’t need to provide any information for content.

Content 122

Content Marketing How To LMS 122

Higher Logic

MAY 16, 2017

Whether the deal is good news for Jive and its investors, only time will tell, but it is certainly great news for the social software market, especially for online communities. Finally, in the TechCrunch article, writer Ron Miller suggests the acquisition represents “the official end of the Enterprise 2.0 If Enterprise 2.0

Software 185

Software Social Media Project Communications 185

Reid All About it

FEBRUARY 1, 2013

Jay Baer warns us about making assumptions based on our own experience — a dangerous thing to do as a marketer. He says that Marketers from Mars, a new report from ExactTarget, “found big differences between how marketers (that’s you and me) use social media, compared to how real people (your customers) use social media.”

Social Media 150

Social Media Content Innovation Leadership 150

Spark Consulting

AUGUST 28, 2013

A recent NTEN article lays out the basics and urges you to get started! Should the role of Chief Marketing Officer be eliminated ? What should you look for in a social media manager ? If, like me, you didn’t get tickets to the ceremony on the Mall today, at least we can watch Dr. Martin Luther King Jr.’s

Social Media 150

Social Media Review Washington Technology 150

Higher Logic

MARCH 24, 2020

Therefore, it not only enhances social inclusion, active citizenship, and personal development , but also self-sustainability, as well as competitiveness and employability. ”. From marketing automation to customer experience to all things community, happy learning with Higher Logic! Higher Logic Videos & Social Media.

Library 219

Library Products Course Video 219

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

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Las Vegas DC Mooc Nevada 231

Spark Consulting

MARCH 26, 2014

This is a great article, BTW.). blog roundup innovation leadership marketing membership social media Associations Now Copyblogger Facebook John Haydon online advertising professional development Shelly Alcorn Technology Review Twitter' Is your association ready for the visual revolution ? “Oh, he’s just lucky.”

Social Media 150

Social Media Review Innovation Tips 150

Associations Now

JANUARY 27, 2020

With a new decade underway, here are content marketing ideas to help you stay ahead of the association pack. In recent years, few aspects of marketing have drawn more advocates yet also sparked more debate than personalization. On top of that, millions of long-form articles are posted each and every day. By Eric Goodstadt.

Marketing 131

Marketing Content Social Media Report 131

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. How to Drive Social Media Engagement with Nonprofit Storytelling.

Social Media 170

Social Media DC System Washington 170

Associations Now

SEPTEMBER 10, 2018

With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization. Then it became second fiddle to social media. Here’s an SEO refresher. For years, SEO was the MVP.

Strategy 88

Strategy Marketing Social Media New York 88

Reid All About it

AUGUST 12, 2016

If you’re exhibiting at Annual, please read my article on post-show emails before you send out yours. 5 Ways to Build Your Brand on Social Media. Social media has transformed the way brands can interact with customers. Presenter: Lisa Marcyes, Social Media Marketing Manager, Marketo.

Utah 150

Utah millennials Social Media LMS 150

Optimist Consulting

JULY 9, 2014

I have blogged before about content marketing for membership bodies. As you probably know, content marketing focuses on producing additional material (which can be written, video, graphics, in-person etc) around the topic to help promote your service/product rather than simply sending promotional messages. Marketing Membership'

Content 100

Content Marketing Case Study Video 100

YourMembership

MARCH 6, 2012

March 6th, 2012 | Posted in Social Media and Business Trends. The common ways to recycle content such as elongating blog posts into articles, or using a whitepaper for the basis of a video, merely changes the medium. Smith is the Director, Inbound Marketing at YourMembership.com. Social Media and Business Trends.

Content 150

Content Tips Software Social Media 150

Reid All About it

SEPTEMBER 15, 2017

This Fortune article explains five ways businesses are already using blockchain. Slack non-users may not agree, but growing an email list is one of the smartest marketing moves an organization can make. – Advocacy in a Social Media World. Using Marketing Automation to Grow Event Registration. .

Raleigh 204

Raleigh Arlington Social Media DC 204

Optimist Consulting

MAY 31, 2016

I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan. These are the most commonly used channels: Direct marketing: Member emails, hard copy mailings, SMS/instant messages, and via direct marketing from partnerships you may have (if opted in). Potential members. Stakeholders.

Marketing 100

Marketing Newsletter Social Media Recruitment 100

YourMembership

FEBRUARY 22, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. The social-media-based videoconferencing platform offers ample opportunities to stretch your event’s budget and reach.

Social Media 150

Social Media Content Industry Tips 150

Reid All About it

FEBRUARY 8, 2013

Do you have a person in mind when you write marketing or social media copy? For a different perspective on content marketing, check out Giselle Abramovich’s article at Digiday about Patagonia’s Content Machine. Well, it happened again, another week, another mention of TMG Media’s Engage blog.

Social Media 150

Social Media Content Marketing America 150

YourMembership

FEBRUARY 15, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. 10 ) Social Media Marketing – Is Your Audience Where You Think It Is? by Sarah Arrow.

Social Media 150

Social Media Revenue Marketing Tools 150

Reid All About it

OCTOBER 4, 2019

The weekly list of free educational events and resources for the association community… If, like me, you’re sick of all the negativity around, you’ll appreciate this article by Wes Trochlil of Effective Database Management about what’s good in data management —yes, data management, we’ve come a long way, baby!

LMS 186

LMS DC Social Media Washington 186

Blue Sky eLearn

OCTOBER 21, 2019

However, if show organizers and event marketers hope to expand their event and their brand to new audiences, they still need other ways to reach these people. Drive marketing strategy. For a typical event, the marketing strategy revolves around one task: Getting attendees to register and travel to the event.

Content 218

Content Learning Management System LMS Conference 218

Reid All About it

OCTOBER 11, 2019

Michael Brenner, Content Marketing Institute ). Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Newman, Greater Good Magazine ).

DC 50

DC Washington Content Education 50

YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? by Megan Rockett.

Social Media 150

Social Media millennials Recruitment Recruiting 150

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations.

DC 270

DC Washington Member Engagement Innovation 270

Reid All About it

AUGUST 25, 2017

I’m thinking of it as sort of a bionic search capability that pulls on all kinds of data sources across the enterprise and delivers highly context-relevant results, but this article from CMS Wire explains it better. Look out associations, colleges and universities are discovering that there’s money to be made in the lifelong learning market.

Social Media 154

Social Media Survey Tools Innovation 154

Blue Sky eLearn

OCTOBER 19, 2020

According to this Fonteva article on member engagement strategies , you should “take the time to gain insight into where your members are already active.” For instance, consider the following popular ways to track data and compare it to your association: Social media interactions. Email open rate. Jake Fabbri.

Association Management 250

Association Management Committee Learning Management System Software 250

Reid All About it

APRIL 19, 2013

Maggie McGary is exasperated with the disconnect she witnessed during social media presentations by association execs at digitalNOW. When she examined one association’s programs, she discovered that social media was helping them create value and revenue, yet the exec said just the opposite. Why the disconnect?

Boston 150

Boston Raleigh Maryland Content 150