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Making Sense of Social Media Analytics

Mizz Information

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE''s Technology Conference. Associations face several challenges when it comes to social media measurement.

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Tips from the Trenches: 3 Outside-the-Box Engagement Strategies for Your Next Event 

EventMobi: Association Events

Karen recently helped plan the annual conference for the Association of Academic Surgical Administrators , which was held in Boston. “We presented a list of 10 different items throughout the city of Boston… We had to get them to go out, explore, try new things, new foods. This was a new city for many of the attendees.

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Social Media Roundup: Avoid These Marketing Mishaps

Associations Now

A few lesson-laden gaffes in today’s Social Media Roundup: Flip the flop. And what about Epicurious’ decision to use the Boston Marathon bombings to promote its content, and an Obamacare advertising campaign by two Colorado nonprofits that featured keg stands, Ryan Gosling, and birth control pills? ht @ evvnt ).

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Reads of the Week: April 19, 2013

Reid All About it

First… Oh, Boston, you’re my home. Maggie McGary is exasperated with the disconnect she witnessed during social media presentations by association execs at digitalNOW. In case you missed the best video this week – Boston Bruins’ fans singing the National Anthem – I’ve got you covered. digitalNOW (#diginow13).

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Normalcy, Resiliency, and “Boston Strong”

Guilt by Association

Much has been made of “Boston Strong,” and I do believe in it. I was awakened by a robo-call from work, announcing that our offices in Waltham and Boston were closed for “security reasons.” Together with my colleagues back home, we rewrote and published the newsletter, and fed the material to our social media channels.

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Growth Hacking Your Community with Vanessa DiMauro

Higher Logic

Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. Leverage social media outreach. from Boston College and blogs at [link].

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Investing in Yourself: Professional Development for Community Managers

Higher Logic

Many cities have monthly meet-ups including Boston's Community Manager Meet-up , Octribe in San Francisco and Austin's Community Manager Breakfast. Getting out of the office and hanging out with other community managers in real life provides both a place to get new ideas and a network of peers to brainstorm with and vent to.