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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Your 2024 Guide to Setting Prices for Continuing Education Content

Crowd Wisdom

Pricing your continuing education courses can be tricky, but important, business. With 2024 quickly approaching, it’s crucial to determine your pricing strategy. We’re here to help you plan your New Year prices. Cost-based pricing Cost-based pricing is straightforward.

Price 59
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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Find out how to avoid common misconceptions and pitfalls of implementing AI, and stay ahead of the competition by utilizing emerging AI strategies to improve your business operations. Print magazines. 1 CAE credit.

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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s

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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

With some creativity, collaboration, and an out-of-the-box mindset, your association can thrive in an ever-changing environment while providing value to members and industry partners alike. These products leverage your association’s wealth of industry data, providing valuable insights that can be monetized.

Revenue 169
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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Hear how the speaker’s team developed a price elasticity forecast. 3: Value of Credential – How can we better market/promote the value of certification or other credentials, e.g. micro-credentials?

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?