Association Adviser

AUGUST 16, 2023

The Naylor Client Marketing team had the privilege of attending this year’s esteemed ASAE Marketing, Membership & Communications Conference (MMCC), a prominent annual gathering held in the heart of Washington, DC.

Email Marketing 148

Email Marketing Tips Marketing DC 148

NXUnite

APRIL 5, 2024

When planning an event for your nonprofit or association, you’re probably focused on securing a venue, soliciting sponsor support, and encouraging people to register for your event online. Likely, you’re not anticipating things that could go awry at your event. Familiarize yourself with your event tech in advance.

Tips 130

Tips Software Team Event Planning 130

Spark Consulting

AUGUST 3, 2022

We’re at the midpoint of the Top 10 All-Time Spark blog posts, with #5: 10 Tips for Creating an Effective Marketing Piece. It’s fun and energetic and, in addition to gaining a little knowledge, the participants also get to see a big library of marketing samples in person. ‘Nuff said. C’MON, MAN!

Tips 195

Tips Marketing Sample Library 195

Higher Logic

JANUARY 24, 2019

Member engagement drives retention, and communication is the key to boosting engagement. Data-driven and unified communication strategies are the best way to ensure you and your members get the most out of your program. Ensure effective communication with member self-service options.

Communications 209

Communications Software Member Engagement Event Planning 209

EventMobi: Association Events

SEPTEMBER 29, 2023

Effective event management is a blend of careful planning and adaptability. Regardless of the type of event you’re organizing, event attendance tracking is one of the keys to optimizing your future plans and remaining flexible on event day. But event attendance tracking is about more than doing a quick headcount!

How To 130

How To Software Cost Tools 130

Association Adviser

JANUARY 3, 2023

Since events are a significant contributor to associations for generating and maintaining memberships and non-dues revenue, it’s important to consistently offer enticing and exciting events for your members and industry. The post 6 Event Marketing Best Practices to Grow Your Show appeared first on Association Adviser.

Marketing 78

Marketing Revenue Education Industry 78

Reid All About it

SEPTEMBER 13, 2024

The weekly list of free educational events and resources for the association community… On my calendar. James Young at Product Community shares ten revenue-generating product ideas. Association marketing. Post-event attendee engagement. Join me at the virtual.orgCommunity Solutions Day on Wednesday, September 18.

LMS 265

LMS Certificate Revenue Content 265

EventMobi: Association Events

OCTOBER 19, 2023

After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. What is a Membership Drive? How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Nimble AMS

MAY 16, 2024

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing?

Marketing 81

Marketing How To Discount Tips 81

Blue Sky eLearn

OCTOBER 21, 2019

Whether it’s due to conflicting schedules, cost, or travel limitations, there are throngs of people who would love to engage with your brand at an event, but simply cannot attend. However, if show organizers and event marketers hope to expand their event and their brand to new audiences, they still need other ways to reach these people.

Content 218

Content Learning Management System LMS Conference 218

EventMobi: Association Events

SEPTEMBER 13, 2023

Perhaps excited about an upcoming event, proud to contribute to your successes, or grateful to be part of your community. This organic connection is worth its weight in gold and can save you on big marketing costs. What do you hope your members feel when they think about your organization? Making your brand stand out.

Member Experience 130

Member Experience Tips How To Software 130

Higher Logic

MAY 9, 2022

The post Marketing Movers & Shakers: Meet Ashley Baker appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Ashley Baker, Executive Event Director at NiUG Asia Pacific. .

Marketing 177

Marketing Communications Strategy 177

Higher Logic

MARCH 12, 2019

Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. On top of this, your events team sent out two reminder emails. Align Your Staff for an Effective Member Communications Schedule.

Communications 174

Communications eBook Tools Team 174

Eplys

FEBRUARY 24, 2021

When leveraging your event email marketing strategy, there are five types of emails worth sending to maximize your event’s potential and create a proper channel of communication. Think of each email as an opportunity to promote your event , even when attendees are already confirmed.

Email Marketing 113

Email Marketing Marketing Tips Strategy 113

Reid All About it

AUGUST 16, 2024

The weekly list of free educational events and resources for the association community… “The most important decision you will ever make is to be in a good mood.” Fíonta reminds us of the advantages virtual conferences have over in-person events. Voltaire Chapter ambassadors. Virtual conferences. Website hosting.

America 259

America Content Social Media Strategy 259

Higher Logic

MAY 1, 2020

During the plethora of free webinars and events happening right now, how can you help your virtual event stand out from the crowd? To counter this, try adding an unexpected element: community engagement. To counter this, try adding an unexpected element: community engagement. But it’s not just “feel-good” results.

Tips 293

Tips Library Tools Communications 293

Association Adviser

APRIL 17, 2024

Events hold the power to bring people together, catalyze conversations, and build momentum behind ideas. Whether conducted in-person or online, events serve various purposes, from promoting brand awareness to facilitating networking and […]

Member Engagement 158

Member Engagement Industry Communications Marketing 158

GrowthZone

DECEMBER 6, 2022

To read the previous blogs in the series, click the link for the following topics: member engagement , streamlined processes , and event management. The following highlights responses from solution users who noted improved communications from using GrowthZone. “We were down to 50 members because the chamber was no more.

Communications 78

Communications Software Directory Committee 78

Associations Now

AUGUST 27, 2024

When it comes to transportation planning for meetings and events, every detail matters. The success of an event can often hinge on the ease with which attendees can travel to and from, and can navigate the city and its venues. So, it’s cheaper to get here, and it’s very, very accessible.”

Denver 105

Denver Colorado United States Certificate 105

Protech

MAY 13, 2020

When the COVID-19 pandemic brought in-person events to a halt in early 2020, the Protech marketing team joined so many others in the association community in scrambling to shift gears. As Protech’s event guru, Marketing Communications Specialist Heather Hughes’ event planning skills were put to the test – and she delivered. .

Communications 64

Communications Marketing Maryland Event Planning 64

Reid All About it

OCTOBER 25, 2024

The weekly list of free educational events and resources for the association community… “Wild is the music of the autumnal winds amongst the faded woods.” Small-staff membership marketing. Fascinating You never grow old at the table At a recent catered family event, the chicken marsala was fine, but not outstanding.

Arlington 248

Arlington Revenue Education Strategy 248

Protech

MAY 28, 2020

By Heather Hughes, Marketing Communications Specialist. After shifting away from an in-person customer celebration at the Four Seasons in Baltimore due to the COVID-19 pandemic, Protech Associates’ Fusion 2020 Customer Conference surpassed all previous attendance numbers for the event.

Communications 72

Communications Social Media Baltimore Press Release 72

Reid All About it

AUGUST 9, 2024

The weekly list of free educational events and resources for the association community… ASAE Annual. If you’re an industry partner who needs help with content that educates your audience and enhances your reputation in our community , message me in the event app and we’ll find a time to talk while at Annual or after.

Cleveland 265

Cleveland LMS Content Press Release 265

MemberClicks

AUGUST 13, 2024

One of the key elements in determining the success of an event for professional associations is maximizing ROI. One of the most productive ways to ensure this is to build on the momentum created by your event through proven post-event engagement strategies. This is exactly why post event engagement is so powerful.

How To 52

How To Social Media Survey Content 52

YourMembership

MAY 22, 2017

Here’s a guest blog article from Abila‘s Amanda Myers wrapping up the event in D.C. Although it’s not ASAE’s […].

Conference 210

Conference Communications Marketing Industry 210

Reid All About it

SEPTEMBER 20, 2024

The weekly list of free educational events and resources for the association community… On my schedule. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs.

LMS 259

LMS Revenue Content Certificate 259

Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. Impexium and Jeff De Cagna of Foresight First invite you to participate in The Future of Association Boards (FAB) Survey , our community’s first comprehensive tracking survey of board composition, practices and performance.

Content 271

Content Survey Education Strategy 271

Higher Logic

DECEMBER 14, 2017

Stop me if you’ve heard this one: marketing automation will save you time and increase your engagement and efficiency. The problem is you may not be getting to the biggest benefit that marketing automation has to offer: time. If you’re new to marketing automation, you might ask yourself, “What am I supposed to do with that saved time?”

Marketing 262

Marketing Social Media Member Experience America 262

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. Wyzowl) 88% of video marketers are satisfied with the ROI of their video marketing.

Video 88

Video Communications Strategy Content 88

Reid All About it

AUGUST 2, 2024

The weekly list of free educational events and resources for the association community… ASAE Annual exhibitors. Association marketing maturity. They share trends, benchmarks, need-to-know best practices, and next steps for increasing your association’s marketing effectiveness. Most blog posts are marketing dead ends.

Cleveland 265

Cleveland North Carolina Analysis Team 265

EventMobi: Association Events

JULY 31, 2024

By the time the event is over, an attendee is likely to feel pretty good about their association. based event-industry veteran who has been to hundreds of events over his 20-year career, he’s experienced it all, and knows how great events can center the organization as a whole. The result?

Education 260

Education Content Conference Strategy 260

Higher Logic

MARCH 15, 2018

In my quest to educate on marketing automation, I run across a lot of misconceptions. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign. Myth #1: Marketing Automation Is Far Too Difficult.

Marketing 235

Marketing Cost Case Study Communications 235

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

MemberClicks

OCTOBER 15, 2024

A well-crafted event brief is the cornerstone of any successful event. Whether you’re organizing a conference , fundraising gala, or community event, a solid brief ensures everyone is aligned on the goals, audience, and resources required to execute an impactful experience. Want to skip to the template?

How To 52

How To Social Media Content Team 52

Achieve

JANUARY 31, 2022

As a nonprofit marketing or communications specialist, you may have noticed a rising tide of digital fatigue among your supporters when it comes to your organization’s online outreach efforts. . Increase engagement surrounding virtual events. . Communication is a foundational element of. multichannel marketing strategy.

Communications 105

Communications Tips Social Media Survey 105

GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. By automating these communication processes, associations can save time and resources while still ensuring that important information is delivered in a timely and effective manner.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Reid All About it

NOVEMBER 1, 2024

The weekly list of free educational events and resources for the association community… “You can never be wise unless you love reading.” Conference/event evaluations. Do you use the same event evaluation questions year and year? Content marketing. Content marketing. Samuel Johnson AWTC awards.

Revenue 254

Revenue Arlington Education Content 254