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Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

A few years ago, MSCPA communicated with its members solely through traditional methods like emails and events. MSCPA thought about improving engagement using an online community to increase interaction and connect members directly, but wasn’t sure its members would feel comfortable with the software.

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Association Brain Food Weekly: 1.31.20

Reid All About it

The weekly list of free educational events and resources for the association communityMarketing General Inc.’s s (MGI) 2020 Membership Marketing Benchmarking Survey is open. I guess I need a Massachusetts meatball, not a Neapolitan one. ASAE Communication Professionals Happy Hour (Washington DC).

Chicago 221
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Association Brain Food Weekly: 3.12.21

Reid All About it

Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. 1 CAE credit.

Nashville 370
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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. In the weeks leading up to the event (and following it) you can use your online community and mobile event app platforms to share knowledge. Communicate, Collaborate, Elevate: 3 Big Reasons Why You Should Attend Super Forum 2018.

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Association Brain Food: 4.5.24

Reid All About it

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification.

Revenue 264
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Association Brain Food Weekly: 5.29.20

Reid All About it

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Intriguing.

San Diego 259
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Association Brain Food Weekly: 6.29.18

Reid All About it

I just got back last night from visiting my family in Massachusetts so I haven’t had a chance to put together my usual list of free webinars and educational events. Since people already have an email habit, the best way to communicate directly with prospects, members and customers is email. Tue 7/10 at 2 p.m.

Chicago 30