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In the association world, memberengagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure memberengagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.
Product development. She also shares examples of companies who built successful products but lost sight of what made them great. Snack pack How to ensure your association’s communications cut through the inbox clutter. Im happy to feature it as long as its not product-centric. Microlearning. Fri 2/7 at 12:30 p.m.*
Only a few have integrated AI into their operations, primarily in marketing and communications. Im happy to feature it as long as its not product-centric. AWTC Meet & Greet Connect with new faces in the association tech community! Per the report, most associations are in the discovery or planning phase of AI adoption.
Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New memberengagement study. Contribute to industry research by taking Amanda Kaisers New MemberEngagement Study survey. Im happy to feature it as long as its not product-centric. Membership crisis.
A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of ProductCommunity. He shares the essential traits of positive multipliers , people who bring out the best in others and help build great communities. Memberengagement. Call-a-member month.
However, it’s no secret that perpetual learning is less-than-engaging to some. It’s vital to provide content that’s truly engaging to increase members’ productivity with continuing education programs. Include discussion boards and live chat features to encourage learners to engage with one another.
Hailey Mensik at WorkLife writes about ping fatigue in the workplace and how it hurts productivity. Members rely on you for information and education, but limited resources prevent associations from being the content machines of members dreams. Im happy to feature it as long as its not product-centric. Team messaging.
Im happy to feature it as long as its not product-centric. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling memberengagement, and understanding technology debt. Fundamentals of Message Design Workshop Ready to unlock the secrets of persuasive communication?
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep membersengaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
You’re probably already seeing how these societal, workplace and behavioral changes affect memberengagement—sometimes for the better and sometimes for the worse. How are associations learning about and responding to new member needs and expectations arising from all this change? MemberEngagement Catalyst: Digital Exhaust .
New memberengagement. Don’t leave your new members hanging. Amanda Kaiser points out moments when new members might feel ignored or ghosted. I’m happy to feature it as long as it’s not too product-centric. They’ll answer your questions on membership related to membercommunities (e.g.,
He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. I’m happy to feature it as long as it’s not too product-centric. AWTC Meet & Greet Connect with new faces in the association tech community. Generations.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. I’m happy to feature it as long as it’s not too product-centric. Coincidence? Education revenue. Fri 11/1 at 1 p.m. 1 CAE credit.
Im happy to feature it as long as its not product-centric. Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week, Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the worldand we have fun doing it! More info/register (ASAE members only).
Top 3 business outcomes of the average external community: Customer loyalty (67%). Top 3 business outcomes of the average internal community: Organizational and cultural change (54%). Communications efficiency (49%). Communities empower members. Product improvements. Communications efficiency.
Product ideas. James Young at ProductCommunity shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. I’m happy to feature it as long as it’s not too product-centric.
I’ll be happy to feature it as long as it’s not product-centric. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Tech Tools to Make You Immediately More Productive. Mapping the Journey to Long-Term MemberEngagement. Here are the educational events scheduled for next week. Tue 5/7 at 1 p.m. Host: ASAE.
Overall, they see positives in the coming year, with 63 percent of respondents anticipating membership growth and 74 percent expecting increased memberengagement. Even so, associations continue to demonstrate hesitance around AI adoption.
The weekly list of free educational events and resources for the association community…. I’ll be happy to feature it as long as it’s not too product-centric. Fri 1/22 at 10 a.m.* – Predictions for COVID-19 Recovery (NYSAE Engagement Lounge). Communicate. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd.
While the way you align your proposed membercommunity with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, memberengagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
I’ll be happy to feature it as long as it’s not product-centric. Tue 1/22 at 2 p.m.* – Eruption Not Disruption: How to Bulletproof Your Association and Attract More Members & Employees (Association Chat). Presenter: Jason Askew, Product Marketing Manager, Cvent. Here are the educational events scheduled for next week.
As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products. Learning courses or products. Why should associations use pricing discounts?
Membership Communications Expert, Melynn Sight recently shared her presentation “Crisis Communication Strategies to Strengthen Membership.” The free, on-demand webinar is ideal for anyone interacting with members using the written word. Using a Communications Matrix. Takeaways: Delivering on your key message.
I’ll be happy to feature it as long as it’s not too product-centric. Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. 1 CMP credit.
The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness.
Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Hear about some major considerations for online engagement.
I’ll be happy to feature it as long as it’s not too product centric. Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge). Host: Coalition for Diversity & Inclusion in Scholarly Communications. Workplace Mindfulness, Wellness, and Productivity: Yes, There’s an App for That!
I’ll be happy to feature it as long as it’s not product-centric. This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, memberengagement scoring.
I’ll be happy to feature it as long as it’s not too product-centric. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Hear about some major considerations for online engagement. Communications in the COVID Era. Until next week, “stay awkward, brave and kind.” ( Brené Brown ).
Memberengagement. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members. I especially love the first one because members are craving that—heck, we all are. I’ll be happy to feature it as long as it’s not too product-centric. More info/register.
It’s pretty much impossible to renew a disengaged member, says Fíonta. Their useful advice on memberengagement and renewal is bound to increase your association’s retention rate. Memberengagement. To understand and get close to your members, follow marketing technology trends. Membership. 1 CAE credit.
The decisions of B2B buyersprospective customers/clients or association membersare driven more by emotional factors, such as trust and likeability, than product features. Im happy to feature it as long as its not too product-centric. Young, PhD, Founder & Chief Learning Officer, The ProductCommunity Tue 12/10 at 12 p.m.
I’ll be happy to feature it as long as it’s not product-centric. Dynamic Video Interactions for Increased Engagement. Learn how a combination of animated video production, digital storytelling, and eLearning interactions can help you create dynamic, engaging training that your learners will want to take. 1 CAE credit.
Young memberengagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app.
I’m happy to feature it as long as it’s not too product-centric. Representatives from as many as all 50 states (and possibly US territories and other countries as well) will get up to 1 minute each to highlight a trend, resource, book, webinar series, podcast, or new product or conference. 1 CAE credit. 1 CAE credit. Daughtry, M.Ed.,
But, judging by ASAE Collaborate questions on the topic, creating a vibrant community is a challenge for most associations. Check out what James Young at ProductCommunity has to say about building and using a communityengagement funnel. Member app. MemberEngagement is an Art and a Science.
Two-thirds of associations plan to develop new products/services, yet only one-third plan to hire more staff. I’m happy to feature it as long as it’s not too product-centric. Hear about the key criteria for creating content that retains members. Product Marketing Manager, Higher Logic Wed 5/1 at 12 p.m. 1 CAE credit.
YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, new member onboarding, online communities, and online career centers. I’m happy to feature it as long as it’s not product-centric. Small-staff membership marketing.
In their earliest days, they were transactional: a simple exchange of product or services for payment. He emphasizes the importance of balance: If my members arent engaging with what I have sponsors and partners for, then Im not delivering value. Communication is at the heart of Johnnys approach. Meet me halfway, he says.
Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Event communications. Crisis Communications Expert Adele Cehrs.
I’ll be happy to feature it as long as it’s not too product centric. Are there any new things to communicate in your contract? Such failures to communicate effectively in the workplace can hinder a career. Host: Coalition for Diversity and Inclusion in Scholarly Communications. More info/register. Host: Hopskip.
I’ll be happy to feature it as long as it’s not too product centric. Fri 2/5 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. Presenter: Kyle Jordan, Ed.M.,
I’ll be happy to feature it as long as it’s not too product-centric. Fri 1/29 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. . Communicate. Communicate.
Nominate your new product, member program, partnership success, or organizational change that propels your association toward its mission. Chapter communications. Billhighway explains how to help chapter leaders become better communicators so they can more effectively run and promote their chapters. Fri 11/3 at 4 p.m.
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