Higher Logic

MAY 29, 2020

An online community opens a window into your members’ interests, wants, needs, and pain points. Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Objection 2: Social Media. This is an unsecure environment for members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. Members join professional organizations to stay in the know. Member priorities are always shifting. Download now. Learn more.

Leadership 113

Leadership FAQ Member Engagement Social Media 113

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. After reading these stats, you might be discouraged and tempted to think that cookie cutter emails are the simpler route. Where are your members or customers currently connecting? Again, personalization is important.

Marketing 149

Marketing Guidelines Software Email Marketing 149

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Data can improve your member communication strategies in a variety of ways.

Tips 52

Tips Recruiting Recruitment Social Media 52

Association Briefings

DECEMBER 19, 2020

Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. Creating these member experiences is one of the most complex challenges an association’s marketing team faces today. They expect it.

Marketing 52

Marketing eBook millennials Cost 52

GrowthZone

NOVEMBER 23, 2020

They offer two systems: Atlas, which is suited for member management of chambers and trade associations, and Oasis, which is suited for professional associations. Email marketing. Email marketing. Self-serve member portal. Email marketing. Social media capabilities Certifications.

Membership Management 78

Membership Management Software Directory System 78