Fri.Oct 27, 2023

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Scaling New Member Engagement

Elevating Engagement

It is all fine and good to spend 10, 15, or 30 minutes with each new member on the phone when a few members join every week. But what do you do when there are hundreds, even thousands? In this episode of ‘Ask Amanda,’ Erica asks Amanda: We have more than 150,000 members. Any advice on how to engage or onboard new members on a large scale? This is another excellent question!

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Association Brain Food: 10.27.23

Reid All About it

The weekly list of free educational events and resources for the association community… Membership benchmarks. iMIS invites you to participate in their 9th Annual Membership Benchmark Survey. In seven minutes, you can help our community learn about association industry trends in membership engagement and retention levels, digital transformation, the adoption of AI, generational priorities, and more.

LMS 259
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Flipping the Script on Conference Education: 13 Lessons Learned

Aaron Wolowiec

One of our clients elected to depart from its usual 90-minute panel presentations to experiment with a new and highly interactive learning format for about 125 people. Overall, I think this was an important and much-needed change that most people really enjoyed. Of course, there remains room for improvement both in planning and in implementation. Following represents a list of 13 lessons learned, many of which you might benefit from in the design and development of your own interactive learning

Education 130
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Damage to Units

Florida Condo & HOA Law Blog

What if there is a leak in the unit; whose insurance covers the damage? There are usually three parties to this type of situation: 1) the owner who caused the leak; 2) the other owners damaged by the leak; and 3) the Association. All three parties should put their insurance carriers on notice. The Association is responsible for all portions of the condominium property as originally installed or replacement of like kind and quality in accordance with the original plans and specifications and any

Florida 102
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Learning effective tactics from the retail industry

HighRoad Solution

As consumers we’re all familiar with retailer activity around Black Friday. Since it’s just around the corner, you may have already noticed targeted ads from major retailers on upcoming promotions and early Black Friday deals. Did you know that around this time, there’s an approximate 28% increase of emails being sent to entice consumers to prepare for deals?

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Arc 3 Communications Celebrates 12-year Business Anniversary

Arc 3 Communications

Marietta, Ga. (October 27, 2023) – Arc 3 Communications, a public affairs agency located just off the historic downtown square of Marietta, Ga. celebrates its 12-year business anniversary today. Started by founder and president, Patrick L. Burns, Arc 3 Communications has provided winning content, digital and advocacy services for clients since 2011.

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Who May Run for the Board?

Florida Condo & HOA Law Blog

Can a non-owner be a Board member in a Condominium? Every year this question comes up in one form or another. In some cases, it is a spouse who is not on the deed who wants to be on the Board. In other cases, someone who is on the Board moves away but his/her term is not up. The answer: it depends. Section 718.112, Florida Statutes, provides in relevant part, “For purposes of this paragraph, the term “candidate” means an eligible person who has timely submitted the written notice, of his or her

Florida 90
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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

Video content has been growing in popularity. According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. That number has now jumped to 91%. Video is everywhere and there’s a good reason why. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment.

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Coalition: Proposed Overtime Rule Would Hurt Nonprofit Sector

Associations Now

A coalition that includes ASAE sent letters to House and Senate lawmakers requesting that the Department of Labor withdraw its proposed overtime pay regulations. According to ASAE, the proposed rules would require dramatic changes to the budgets and organizational structures of nonprofit employers. ASAE joined a broad coalition of almost 90 associations in sending a letter to Congress this week urging the Department of Labor (DOL) to reconsider its proposed rule that would make 3.6 million addit

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.