Associations Now

JANUARY 3, 2024

Developing engaging social media for events is all about connecting with your audience. The Project Management Institute developed a successful social media campaign for its recent conference by giving creative freedom to staff, embracing an informal approach, and providing opportunities for members to participate. Kristin Jones, social media manager at the Project Management Institute, is always looking for new ways to evolve the association’s social media strategy to compliment the needs of th

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AMR Management Services

JANUARY 3, 2024

Amid challenging times for the healthcare industry, associations play a vital role in providing a community for healthcare professionals. Concerns like misinformation, staffing shortages, and public fears over artificial intelligence have tested the healthcare sector in recent years. Associations offer the stability and support healthcare professionals need to continue serving their patients effectively during this… The post How to Improve Your Healthcare Association Online Community first

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HighRoad Solution

JANUARY 3, 2024

Association leaders have long been recognizing the power of data. They know that data-driven insights allow them to make crucial business decisions. Whether it helps to inform go-to-market plans, discover new ways to diversify revenue or create entirely new membership models in line with incoming markets, leveraging data through a single source of truth catalyzes business intelligence.

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Association Adviser

JANUARY 3, 2024

Asking for a raise can be a daunting task, but by framing your request around your expected future contributions rather than solely relying on past accomplishments, you can present a compelling case that highlights your ongoing value to the company.

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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

Member Engagement

Elevating Engagement

JANUARY 3, 2024

Before we fully jump into 2024. Let’s revisit the best of 2023. I’m a big proponent of celebrating milestones, wins, and good things more often than less?. (BTW, revisiting the past will help you prepare for the future.) Here are some questions to get you started: What did you accomplish in 2023? What new thing did you try? (Maybe it worked, maybe not, or perhaps the jury is still out, but celebrate no matter the outcome because you tried something new.

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Association Strong

JANUARY 3, 2024

In this episode, Tom and Dave do a deep dive into how to drive and keep membership engagement high in the midst of leadership transition. Tom and Dave interview Michael DiFrisco CAE, Executive Director of the American Academy of Cosmetic Dentistry shares his journey of member engagement after being promoted to Executive Director fo AACD after 10 years as Chief Marketing Director.

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Beth Kanter

JANUARY 3, 2024

Daily Walking Reflection I don’t make New Year’s Resolutions because they don’t offer an opportunity for reflection. And, if I’m being honest, I don’t stick to them. For over thirty years, I have integrated “reflection rituals” in my professional work on a daily, weekly, quarterly, and annually basis. For example, I have a daily reflection ritual of walking a few miles a day to think away from screens.

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