Sat.Aug 24, 2024

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How to Lead Through Failure

Associations Now

CrowdStrike’s president accepting an award for his company’s “epic fail” was good PR. The tricky part: Talking with teams about what didn’t work. If somebody gave you an award for your biggest failure, would you go to the ceremony to accept? What would you do with the trophy? At a cybersecurity conference in Las Vegas earlier this month, CrowdStrike President Michael Sentonas took the stage to accept the “Most Epic Fail” award on behalf of his company.

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