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{summary} There's no denying that the landscape of member engagement has changed tremendously over the last few decades, making it more challenging to gauge membership metrics. Not only has mass communication made it easier than ever to start an organization, but it's also led to more value being required to retain members and attract new ones. Figuring out how to increase membership retention within your association starts with engagement.
While the debate around the politics of diversity, equity, and inclusion (DEI) and social impact investing goes on, the fact remains that there is a yawning racial wealth gap in the United States. Estimates vary, but the median household net worth of white families is about seven times that of Black families and five times that of Latinx families. This concentration of wealth in smaller and smaller corners of the U.S. economy creates immediate and long-term economic and social challenges that
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