Mon.Jan 29, 2024

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How to Out Competition the Competition

Elevating Engagement

Carolyn asks, “How do you market membership when your association focuses on a subspecialty and may not be, in all likelihood, the profession’s primary association (for the majority of members)?” There’s an association for everyone. In fact, there are many associations for everyone! So, how do you engage members when they might be splitting their attention between your association and one or two more?

How To 90
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Math-Free Magic: Understanding Predictive Analytics

Association Analytics

Unless you’re a data analyst or love numbers, predictive analytics are probably two words that scare you. They’re new, unfamiliar, and sound like math. In reality, you don’t have to love math to leverage predictive analytics – it does the hard part for you! Can you imagine having a crystal ball foresee which members will renew and which ones need extra attention?

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Attract Students, Young Professionals & Career Changers to Your Association with Early-Career Microcredentials

WBT Systems

Lately I’ve been seeing lots of webinars and posts about strategies for attracting and engaging young members. Here’s a solution.

Strategy 199
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Satisfaction Surveys Can Improve Your Member Volunteer Experience

Associations Now

Last year, the National Association for Gifted Children designed a satisfaction survey for its member volunteers to get a better sense of how volunteers felt about their committee experience. Here’s how NAGC used data to launch a subsequent volunteer orientation that brought greater clarity, structure, and support to member volunteers. When Meagan Roloff, CAE, joined the National Association for Gifted Children in April 2023 as director of member services and engagement, she knew she’d be workin

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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The Ultimate AI Toolkit for Associations

Sidecar

From marketing to human resources, AI has the power to transform your organization. Try out the following tools to experiment with automating processes, onboarding AI assistants, and increasing creativity. The post The Ultimate AI Toolkit for Associations appeared first on Sidecar.

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