August, 2017

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Advantages and Disadvantages of Nonprofits You May Have Overlooked

Wild Apricot

Many people jump into a nonprofit career without understanding what it actually takes to thrive in the nonprofit world. Unfortunately it’s those same people who burn out quickly. Not to be discouraged though, a good understanding of what’s to come will allow you to manage your expectations and plan for a successful, impactful career in the nonprofit world.

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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Whether they’re in your office or working remotely, your association probably has volunteers contributing to projects every day. They might be doing multiple microvolunteering activities, serving on a committee, or helping with special initiatives – all of which are essential to your association moving forward. So keep them motivated and feeling valued by showing appreciation for their hard work.

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3 ways to share career center jobs with your members.

YourMembership

People become members of associations for many reasons. Professional development is one of them. One way you can help your members with their professional growth is to put jobs in front of them which may help them further their careers. Doing so will encourage more participation on your job boards and help your members locate. The post 3 ways to share career center jobs with your members. appeared first on YourMembership.

Software 279
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Membership 101: What IS “Engagement,” Anyway?

Spark Consulting

Association membership professionals, particularly in the last several years, talk about engagement A LOT. We want our members to be more engaged. We want to measure engagement. We want to score engagement. We want to reward engagement. We want to inspire our members’ competitive spirit to increase their engagement to be higher than the next member.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Flipped Learning Increases the Value of Conference Education

WBT Systems

Everyone knows that sitting in an audience listening passively to a speaker is not an effective way for adults to learn, yet that’s still the norm at many conferences and educational events. It’s time for associations to upend ineffective education with flipped learning. Flipped learning is the brainchild of two high school science teachers who decided in 2007 to have their students watch preparatory videos online before coming to class.

Education 225

More Trending

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11 Ways to Make Money on the Side Because Your Nonprofit Job Doesn't Pay Enough

Wild Apricot

I’m just going to say it, lots of nonprofit professionals are overworked and underpaid. So what do you do when you love your nonprofit job, but it doesn’t pay the bills? Here are 11 gigs that can make you money on the side.

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How to Enable Subject Matter Experts to Contribute in Your Online Community

Higher Logic

Subject matter experts (SMEs) have the potential to be the most versatile and impactful members of your community. But are you enabling them to make an impact and, more importantly, do you know what obstacles they are facing within the community and your organization? We often find that online communities are unintentionally set up with roadblocks that make it harder for subject matter experts to participate.

How To 244
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Innovate or die? Wait, there’s a third way.

YourMembership

These are exciting, yet challenging, times to run a business with models constantly disrupted all around us (see: Uber with taxis, Amazon with retail). We may now feel impending pressures to reinvent, innovate and/or transform in our fields and niches. These are part of the marching chants nowadays, and they’re accompanied with dire warnings: If. The post Innovate or die?

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Association Brain Food Weekly: 8.25.17

Reid All About it

The weekly list of free webinars and events for the association community… Amanda Kaiser (aka Smooth the Path) has partnered with Dynamic Benchmarking on the association community’s first benchmark survey on new member onboarding. Follow that link to Amanda’s blog to learn how your association can participate and find out more about this important survey.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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How to Leverage the Marketing Power of Social Proof

WBT Systems

Association members encounter an overwhelming amount of information every day from organizations pushing themselves into the already crowded professional development space. No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof.

Marketing 192
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How to Be a Better Boss

Spark Consulting

A good friend of mine recently returned to the 9-to-5 office world after several years of freelancing while her kids were small, and she asked me if I had any advice about being a better boss, since she’s managing a team for the first time in several years. And with Labor Day fast approaching, and having recently had the pleasure of a delightful lunch with the woman who taught me much of this, now seemed a good time to share what I learned from my first, best boss in my association career.

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3 Common Legal Traps Nonprofits Fall Prey To

Wild Apricot

Have you ever worried your nonprofit could have some hidden legal risks? Nonprofit attorney and strategist Erin McClarty shows you 3 common legal traps and how to avoid them.

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How Members’ Website Expectations Have Changed (And How You Can Keep Up)

Higher Logic

Advances in technology and web design have changed what we expect from the internet and the websites we use every day. A great website five or ten years ago wouldn’t meet the cut today. Think about Facebook’s early design, for instance. It was text-heavy and clunky. (Don’t remember what Facebook was like in 2004? Take a trip down memory lane with PCMag.).

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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3 Alexa tips to generate value for your association members.

YourMembership

It was bound to happen. Really, I held out for as long as I could. At first, I resisted the hype around Amazon’s Alexa voice-activated assistant. I rolled my eyes at people using Alexa to turn on lights, listen to the news, order paper towels. Then, of course, it happened. Before last year’s Abila User. The post 3 Alexa tips to generate value for your association members. appeared first on YourMembership.

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Association Brain Food Weekly: 8.18.17

Reid All About it

Your weekly list of free webinars and events for the association community… It drives me nuts when I hear about associations that don’t give their employees a decent professional development budget. Short-sighted. Hypocritical too. Maybe this article by Thomas Marcetti will help someone get the support they need. Expeditionary marketing, emotional marketing, and evangelism marketing —three underappreciated yet effective approaches for marketing association educational programs, according t

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Why (and How) to Design Association Education for Young Professionals

WBT Systems

Millennials will make up nearly half the U.S. workforce by 2020. Generational definitions vary but most characterize millennials (or Generation Y) as 21 to 35 year olds. Generation Z, usually described as those who are 21 and under, is already a bigger group than the millennials or the boomers. Their numbers alone are enough to compel associations to pay attention to the educational content and delivery methods these generations need and seek.

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You Must Be Staff Driven

Eric Lanke

Last week I wrote about a presentation I would be giving at one of my association's major conferences -- a presentation on the work product of one of our technical committees. In that post, I said this: Why I'm giving this presentation -- instead of say, the chair or other member of the committee -- is an interesting story in and of itself. Without going into too much detail, let me just say that I think it is a reflection of a larger trend within my association where we are becoming more and mo

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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44 Free Nonprofit Webinars for September 2017

Wild Apricot

Every month we compile the internet's biggest list of nonprofit webinars. Here are 44 free nonprofit webinars for September 2017.

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How to Improve First-Year Member Retention

Higher Logic

Retention is king. It’s vital to growth and sustainability as well as the success of new member acquisition campaigns. Because how valuable are new members if they stay for just one year? That’s what many new association members do. They join, pay their dues, and drop their membership a year later. For some associations, first-year members account for more than 70 percent of attrition.

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Do you know what keeps your members coming back?

YourMembership

Managing association membership can be as diverse as your organization’s members. But, while so much is changing—member expectations, communication methods, revenue streams—one thing has remained the same: Member retention is key to your association’s survival. So, how do you know what your members want? Why do they stay with you, and why do they leave?

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Got Chapters? Reason #1 to attend #AssnCEX2017

Mariner

If you have chapters - geographic components of any form - join us. for a full day of conversation focused entirely on how to. "LeverageChapters. We're calling it CEX: Association Component Exchange. The "We" is a group of curious component relations professionals with. hosts Billhighway and Mariner.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Then, make the sale—move your prospect from thinking “I should take a class” to “I am registered for a class.”.

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Moving the Goal Posts

Eric Lanke

One of the central challenges we face in our association is determining how we're going to measure success. Even in a static environment, where our strategic objective and our methods for pursuing it remain unchanged, there are always differences of opinion about which metrics best represent true success and which metrics can actually be measured. Differences of opinion among both Board and staff members, all of whom must agree on a compromise if the organization is to both pursue and measure th

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How to Use the Wild Apricot Membership App to Easily Run Your Organization

Wild Apricot

If you’re looking to manage your members on the go, you’ll be happy to know Wild Apricot built a membership management app for smartphones and tablets. Here's what you can do with it.

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How to Increase Nonprofit Website Traffic (And How That Translates to Revenue)

Higher Logic

Websites are par for the course. Your nonprofit probably already has one, but you may be leaving money on the table if you’re not consistently working on improving your website’s visibility. Just having a website isn’t enough. You need to go beyond building the initial site to create an effective online destination for your donors, volunteers and supporters, as well as prioritize getting new eyeballs on your content.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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Protect your association event attendees’ investment.

YourMembership

How many times in life has something unexpected happened beyond your control? Call it bad karma, being in the wrong place at the wrong time, or having a Ben Stiller “Meet the Parents” moment. And, how is it these unexpected moments always seem to pop up during a major upcoming event? “I got into a. The post Protect your association event attendees’ investment. appeared first on YourMembership.

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What to Expect When You Work for an Association

GrowthZone

A recent article in the career section of the ASAE website explores the ins and outs of the career paths available in the association industry. We’ve highlighted some key points in the excerpts below. In many ways, working for an association is different from working in other types of organizations. Here are a few characteristics that set them apart from the for-profit and government sectors.

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New Research Helps Associations Engage New Members Early to Engage Them for Life

Smooth The Path

When members talk with me about their member experience our conversations often shift back to the beginning. Members of different associations have different new member experiences even members of the same association have different new member experiences. But they all agree when they say it is those first great experiences that draw them in and make them members for life.