July, 2006

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Wild Apricot Blog : The birth of Wild Apricot logo

Wild Apricot

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That Takes the Cake

Idea Architects

A colleague recently asked me if I was planning on attending the fall annual meeting of a group we have both belonged to for some time. Not likely, I said, since I had not found the topics I'm most interested in to be among those in the list of general sessions and workshops being offered. "Oh, there will be a lot more than what you're seeing right now.

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Promotion Before Product

Idea Architects

I recently stayed at one of my favorite hotels. It is part of a brand that for the past several months has been aggressively promoting some upgrades at its properties. In early June I had a great workout in one of the new fitness centers at another of this brand's properties. So I was looking forward to doing the same at this hotel. When checking in, my enthusiasm peaked as I was given a room key with a photo promoting the new fitness centers.