Potomac Core
MAY 3, 2018
Members Hire Bold Strategies. Part of that boldness is how much their Industry Trade Association Strategic Plan reflects the challenges and business outcomes that members care most about. As busy executives are under constant pressure to meet and exceed profit targets, they expect the organizations they are part of to deliver bold strategies and results.
Higher Logic
MAY 3, 2018
In the last few months, Google added a feature to users' Gmail accounts. It's meant to help you easily unsubscribe from emails, and it looks something like this: Recognize this image? If not, you soon might. The Gmail user in all of us is excited that unsubscribing from unwanted mailing lists will be easier. But those of us in marketing, communications, sales, and membership are a little more concerned with what this unsubscribe notification means for future email strategy.
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YourMembership
APRIL 30, 2018
It’s no walk in the park when it comes time to convince your board to allocate funding for a new software solution. Despite the benefits of membership management software, board members are often hesitant about moving forward with the investment if your old, outdated and manual systems still work. After your research is complete, and. The post 4 ways to convince your board membership management software’s a smart investment. appeared first on YourMembership.
WBT Systems
MAY 1, 2018
Great news: you got the go-ahead to offer a new online course. Now, the bad news: you didn’t get the budget to hire a professional to design and develop the course. What are your options if your association can’t afford an instructional designer? At least, we’ll save money…or will we? You won’t necessarily save money in the long-run by handling instructional design yourself.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Aaron Wolowiec
MAY 2, 2018
In the business world, what seems to matter the most are credentials – be it degrees, years of experience or revenues. We like to measure and quantify success. But what if we’re measuring the wrong elements of success? What if what we need to know, and who we need to know, to succeed aren’t even on our radar?
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Eric Lanke
APRIL 30, 2018
I participated in a SURGE Spring 2018 session on co-creation. Don't know what SURGE Spring 2018 is? It's an online, virtual conference put on by Association Success. Sessions have been recorded and are being posted this week (May 2-4, 2018). Mine will be posted on May 4. Go here for more info. Don't know what co-creation is? You're not alone. In planning for our session my fellow panelists and I decided that we needed to start with a definition of the term -- and then discovered that we all had
Jamie Notter
APRIL 30, 2018
I led a great session in Wichita, Kansas this week with some really smart healthcare professionals. We had gathered some data prior to the meeting about the cultures inside their organizations, and then we got together to brainstorm some ideas about what they could do to encourage more innovation internally. The pattern in their data was similar to what I see in a lot of organizations when it comes to innovation.
Aaron Wolowiec
MAY 4, 2018
Event Garde is committed to professional development, for ourselves and for our industry. As such, we’re avid readers of industry news. We’d like to share these must-reads with you.
Smooth The Path
MAY 1, 2018
Have you ever had someone raise their hand to volunteer, and they ended up being a dud? They asked to be on the board or to lead a committee, or they signed up to speak or write an article, or they said they would work registration or be a greeter. You thought they would be great. Instead, they did not show, or they did not do the work, or they buried you under endless questions.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
GrowthZone
MAY 3, 2018
One thing you can always count on is change. While it is necessary to focus your attention on attracting new association members, it is important to know why existing members choose to leave. Sometimes it is just a life change like a relocation, but what if members leave because of a lack of open-mindedness in your organization, or because they stopped feeling valued?
Idea Architects
APRIL 28, 2018
Getting to know you, Getting to know all about you. Getting to like you, Getting to hope you like me. —Anna in The King and I Can we ever learn enough about our friends, work colleagues, or collaborators? Probably not. That's why so many organizations engage in retreats and other teambuilding sessions: to strengthen interpersonal relationships and effectiveness.
Aptify
MAY 1, 2018
Aptify gives large, complex member-based organizations like yours member management tools on an open platform that your IT/developer team can use to configure a solution that helps your entire team work more efficiently. And now, with Aptify 6.0, we’ve improved the user experience and streamlined workflows to help your organization work even smarter.
Smooth The Path
MAY 3, 2018
He should be grateful. She should want to be a part of this. He should be excited to take this leadership position. Have you ever had a conversation with someone and they told you what they were thinking and you thought, “that’s an odd way to think, what they should be thinking is what I would think in their situation.” This happens all the time in association leadership because we are coming at everything with a different perspective than our members. “I am upset because
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
CommPartners
MAY 4, 2018
When an organization begins the process of evaluating LMS options, they typically will start by developing a list of features that should be included. Confirming this list, helps to identify ideal candidates. While the feature set is critical to narrow an organization’s search process, often what is overlooked, at least initially, is the User Experience […].
AMR Management Services
MAY 4, 2018
As association professionals, we all engage in written communication pretty much all day every day, whether it’s writing emails, articles, social media posts, press releases, blogs, white papers,
GrowthZone
MAY 1, 2018
May the Fourth Be with You, Lyme Disease Awareness Month, and Cinco de Mayo are just a few May holidays. Holiday observances are a great way to keep your association’s social media feeds active. Check out these May themes to spark ideas: Monthly Observances. Nurses’ Month. Lyme Disease Awareness Month. Teen Self Esteem Month. Bike Month. 30 More Ideas for Association Social Media Posts ».
Association Success
APRIL 30, 2018
The lowdown on the three-day virtual conference. SURGE is our free virtual conference for association professionals - and it’s happening May 2-4th! Here are some things to know before you go : The Basics. What to expect: The event consists of 12 thought-provoking sessions , shown over three days, from 12-4PM EST. As the sessions play, an attendee chat will run alongside.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Eplys
MAY 2, 2018
When working in the event space, you come to realize that not every event is going to be a smash with attendance. You’ll hear a lot of reasons to explain no-show absences but usually it just comes down to a lack of time, money, or even interest.
Aptify
APRIL 30, 2018
Aptify gives large, complex member-based organizations like yours member management tools on an open platform that your IT/developer team can use to configure a solution that helps your entire team work more efficiently. And now, with Aptify 6.0, we’ve improved the user experience and streamlined workflows to help your organization work even smarter.
Beekeeper Group
MAY 1, 2018
What emails do you yourself open and why? Is it your favorite store letting you know what’s new in stock? Is it the news of the day? Do you trust that it will be short and to-the-point? A few often-mentioned stand-out emails are The Skimm (for timely news in a humorous tone), Uber (for infographic design and data points about my rides), and Axios (for their “smart brevity”).
SOS Association
APRIL 30, 2018
By Tiarra Earls Haas. Sometimes your organization is in need of some killer graphic design. Whether you need a poster for an event, a design for your upcoming annual report or to spice up your social media imagery, an aesthetic presentation and visual appeal is essential. Plus, it just looks nicer. The problem arises when it comes time to decide how such needed skills will be paid for.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Beth Kanter
MAY 1, 2018
In Loving Memory of Ruth D. Kanter. My mom passed away peacefully last month a few months shy of her 90th birthday. My mom was generous and supportive of everyone in her life and those less fortunate than her. Even though I lived 3,000 miles away, I was blessed to get to spend time with her in the last five years since my Dad died. Her memory is a blessing and my comfort is that she and my Dad (who were married for 60 years) are together again.
Aptify
MAY 1, 2018
Aptify gives large, complex member-based organizations like yours member management tools on an open platform that your IT/developer team can use to configure a solution that helps your entire team work more efficiently. And now, with Aptify 6.0, we’ve improved the user experience and streamlined workflows to help your organization work even smarter.
Wild Apricot
MAY 1, 2018
Learn how to set up Wild Apricot Payments and other new features in this month's update.
SOS Association
APRIL 30, 2018
By Tiarra Earls Haas. Sometimes your organization is in need of some killer graphic design. Whether you need a poster for an event, a design for your upcoming annual report or to spice up your social media imagery, an aesthetic presentation and visual appeal is essential. Plus, it just looks nicer. The problem arises when it comes time to decide how such needed skills will be paid for.
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The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
Reid All About it
MAY 4, 2018
The weekly list of free educational events and resources for the association community… Everyone’s understandably stressed out about GDPR. It will change how most organizations do business, but that’s a good thing in the long-run for all of us. DelCor’s David DeLorenzo points out the silver lining to GDPR as well as other data issues you must reckon with.
Beekeeper Group
MAY 1, 2018
What emails do you yourself open and why? Is it your favorite store letting you know what’s new in stock? Is it the news of the day? Do you trust that it will be short and to-the-point? A few often-mentioned stand-out emails are The Skimm (for timely news in a humorous tone), Uber (for infographic design and data points about my rides), and Axios (for their “smart brevity”).
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