The Top 5 Social Media Fails You’re Still Committing (and how to #win instead!)
Wild Apricot
MARCH 9, 2018
Stop committing these social media fails and learn how to boost your followers and engagement from the pros.
Wild Apricot
MARCH 9, 2018
Stop committing these social media fails and learn how to boost your followers and engagement from the pros.
YourMembership
MARCH 6, 2018
ASAE Great Ideas is almost upon us, and there’s an important event that’s been leading up to it—Girl Scout cookie time! I was a Girl Scout until I was in sixth grade, and the memories I have from being part of this group are endless. We camped, built fires, went on hikes, cleaned the outhouses. The list goes. The post Always be prepared. for growth. appeared first on YourMembership.
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Higher Logic
MARCH 6, 2018
An online community is a tool. It’s designed to help members get involved, make connections, and develop relationships with their peers and organizations. Community professionals know that and are engaged in keeping the community active and getting other staff members involved. But what about executives? Your c-suite and board of directors may not be as involved in your community as you’d like them to be – and that’s a problem.
Blue Sky eLearn
MARCH 6, 2018
Beth Hayson has been working in education at associations for the past 20 years, with 14 of them being with AAOMS. Beth is the Associate Executive Director of Continuing Education, Meetings and Exhibitions at the American Association of Oral and Maxillofacial Surgeons. She’s been working with AAOMS for the past 14 years and has spent 20 years working in education in some capacity at associations. 1.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
Wild Apricot
MARCH 5, 2018
Museum Membership Software can take all the administrative and membership tasks at a museum and automate them completely while you focus on what’s important — your members and your collection.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Higher Logic
MARCH 8, 2018
Good marketing delivers relevant content. Great marketing delivers personalized, timely content to the right people. So how can we get more personal with our audience and send them what they need? Audience segmentation is the key. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types.
Aaron Wolowiec
MARCH 7, 2018
Leadership is more than simply a position or title. Leadership is about specific competencies. It’s about being a specific type of person and handling situations in particular ways.
Wild Apricot
MARCH 6, 2018
If your members and customers are still using older versions of web browsers, soon they won’t be able to process transactions online — including payments made through your Wild Apricot website. Here’s why.
Spark Consulting
MARCH 9, 2018
It’s a trick question! You should reward both. . Associations generally do a good job rewarding novelty. The new member gets the special rate. The first time attendee gets the unique badge ribbon and the exclusive reception with the board of directors and committee chairs. The first-time book buyer gets the coupon for a discount off her next purchase.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Reid All About it
MARCH 9, 2018
The weekly list of free educational events and resources for the association community… As a history major, I’ve been waiting for virtual reality (VR) to shake up the way history is taught and it’s finally happening—or maybe it’s been happening and I just haven’t noticed. Derek Ham, a North Carolina State University professor, asked: “What was it like to be there?
Jamie Notter
MARCH 7, 2018
When organizations do work on their culture, they frequently want to rush to action. When we show them the results of our culture assessment, for example, it often leads immediately to a discussion about what should be done about it. Our Agility scores are more traditional than the rest of our Markers? Then we need to do something about change management.
Wild Apricot
MARCH 5, 2018
Nonprofit experts Elizabeth Engel and Sohini Baliga reveal three strategies membership organizations can steal from fundraisers in order to create compelling campaigns that bring in money, build relationships, and attract diverse audiences.
Aaron Wolowiec
MARCH 9, 2018
Event Garde is committed to professional development, for ourselves and for our industry. As such, we’re avid readers of industry news. We’d like to share these must-reads with you.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Forj
MARCH 5, 2018
Date: 7/31 at 11:30 CT. Register Here. Our profession requires us to be practicing in alignment with what science tells us about learning and more. What we don’t need is to be continually in the sway of myths, superstitions, and misconceptions about how our brains think, work, and learn. Yet, the evidence is strong that these problematic beliefs persist!
Association Success
MARCH 6, 2018
Authenticity and honesty are key factors in leading a healthy organization. I recently published an article about authentic leadership , directing people’s attention towards the leadership structure of their organization in order to feel its social, economic, political and environmental pulse. The experience of being interviewed provoked me to reflect on my personal leadership style, the leaders around me, and what authenticity means for the way we organize our associations.
Eric Lanke
MARCH 5, 2018
My association's Annual Conference was last week, and among the things that means for me is making a presentation to the assembled membership on what the association has been doing over the past year. It's not the first time I've done this. Indeed, with two major conferences a year, by my count this was at least the twentieth time I've spoken from the stage at one of my association's conferences.
GrowthZone
MARCH 6, 2018
The ugly truth about traditional billing and payment processing is, well, ugly. Invoices sent via mail require more resources than you may realize. You spend time and money on: Paper (invoices & envelopes). Bank slips, receipts, and deposit notes. Ink cartridges. Printers, postage machines, copiers (plus power and maintenance). Follow-up mailings and reminders for late payments.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Forj
MARCH 7, 2018
Let’s face it, most all of us turn to Google to verify facts and learn something new. Recently, I watched a video on how to convert my garage florescence tube fixtures for LED blubs. Our ability to find what we need to learn on the Internet is ubiquitous; so much so that 70% of employees will turn to Google before their company learning files*. This format of learning has spawned the microlearning movement.
Smooth The Path
MARCH 6, 2018
Joe noticed his hands were clammy. As he drove to his first chapter meeting, Joe thought about a couple other industry meetings he had attended. He remembered feeling quite awkward at those. He did not know anyone. The groups were professional but not all that welcoming. He stayed for the presentation and ducked out as soon as the networking started.
CommPartners
MARCH 5, 2018
Guest blog by Bobby Kaighn, Higher Logic Online learning is valuable, convenient, and scalable, which makes it an ideal benefit for associations. In the last few years, online learning has also proven to be very popular for members who want to advance their careers. But many online learning programs aren’t as effective as they could […].
GrowthZone
MARCH 8, 2018
If you’re like many people, you keep hearing about AI (artificial intelligence) but have no idea what it really means. It’s okay to stop pretending. Take a couple of minutes to learn about AI. What is AI? Artificial intelligence (AI) is an area of computer science that emphasizes the creation of intelligent machines that work and react like humans. Some of the activities computers with artificial intelligence are designed for include: Speech recognition.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Velvet Chainsaw
MARCH 7, 2018
One of the ironies of associations is that the strengths that led to their initial success may actually be detrimental to their ongoing growth. Most associations start with a group of passionate volunteers that serve in many roles. They are intricately involved in all the functions of the association. These core volunteers oversee the organization’s daily operations, make all the decisions, manage each committee and approve every purchase.
Smooth The Path
MARCH 8, 2018
There is an extraordinary group of members in your membership. They are the innovators. They understand the problems in the industry or profession. They are acutely aware of the pressures from technology, regulations, and consolidation. Many members are riding out the storm, but not this group. This group wants to be part of the solution. They are our innovators.
Association Success
MARCH 8, 2018
Supplement your national conference with regional events and watch participation grow. For many associations, our traditional national conferences are like classic BMWs - four doors, a black or silver exterior, and time-honored elegance that appeals to a top-end market. However, our entire audience might not be shopping for the BMW of conferences. Maybe they want something more hip and nimble, affordable but providing solid quality.
Membersuite
MARCH 7, 2018
Webinars were created to bring people together to share ideas and effectively communicate. Are they still accomplishing that goal?
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Velvet Chainsaw
MARCH 8, 2018
Do you remember playing follow the leader as a kid? We all stood in a line behind one child who was the leader. We followed that leader around the room mimicking every action s/he took. When the leader squatted and quacked like a duck, we squatted and quacked like a duck. When the leader skipped forward, we skipped forward. So many of today’s conference and learning programs are like follow the leader.
Idea Architects
MARCH 7, 2018
The way drivers merge from the highway on-ramp into a lane of traffic parallels how people introduce ideas into an organization's innovation pipeline: The Coast is Clear driver waits until no cars can be seen in the first lane of traffic before even beginning to attempt a merge. The car merges safely, but often creates quite the backup at the on-ramp.
Association Success
MARCH 5, 2018
There are telltale signs when your sponsorship and partnership programs fall short. How often does your association review its corporate sponsorship or partnership program? The business of corporate relations is changing. Any program that has not been reviewed in recent years could be out of date and falling short of its full potential. It takes ongoing intentional effort to make arrangements lucrative for everyone.
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