Sat.Apr 07, 2018 - Fri.Apr 13, 2018

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Growth Strategies from Top Fundraisers Q&A

Spark Consulting

In my last post , I shared the link to the webinar my Steal Like a Fundraiser co-author Sohini Baliga and I presented for Wild Apricot on March 21. Sohini and I got to as many questions as we could at the end the webinar, but as usual, we missed a few, so we’re answering them below: How can wildlife conservation related organizations tap into millenials if we are asking them to be a hero for another species?

Strategy 150
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6 tactics to boost your social media reach among members.

YourMembership

How many times have you scrolled through your social media feeds today? Here’s an astonishing statistic to give insight on how much time you might be spending on them every day: The average person will spend more than five years of his or her life using social media. Considering how much time you might be spending on your mobile device checking your social media, it’s worth incorporating social.

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This is the Easiest Membership Card Template: Upload Contacts & Complete in 3 Minutes

Wild Apricot

Everyone has a smartphone these days. That’s why many clubs and associations are switching from paper-printed membership cards (which are a big waste!) to digital membership cards.

Process 208
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How to Present a Business Case for a New LMS

WBT Systems

Do you ever daydream about having a new learning platform? Your wish can come true if you know how to make a persuasive case for a new learning management system (LMS) to the decision-makers at your association. Last week, we explained how to prepare your business case for a new LMS —from collecting evidence to gathering allies. Now, it’s time to learn how to present a business case for a new LMS to your board, CEO, or other decision-makers.

LMS 166
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Is Your Organization Risking Members' Privacy by Connecting on Facebook?

Higher Logic

They say to "never build on rented land," but is that always true? And, if this is the case, why do we continue to put our personal and business' intellectual property on public platforms owned by third parties? In the wake of GDPR and the great Facebook controversy of 2018 ( when 87 million users' data was collected without consent ), this is a great time to think about where you store your data, how you can maintain full control over it, and what improvements can be made to make your members f

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Bright Idea: Equity in discussion

Aaron Wolowiec

At events, panel discussions are meant to educate and offer various perspectives. Diversity is important in fostering a comfortable learning environment, especially for women.

Education 133
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Lead from the Widest Circle First

World Class Boards

I am going out on a limb, as I’m delving into a leadership topic that, outside of religious or spiritually-centered leadership, is generally avoided: namely, love. Certainly it’s nothing new from a human resources perspective to state that sincere praise, recognition, public acknowledgement and the like are generally of greater motivational value than money for employees.

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Do Not Tell Members What You Want Them to Know

Smooth The Path

One of the hardest parts of your job is preparing member messaging that members want to read, hear, and know about. Advertising… ugh! Promotions… ugh! Spam… ugh! ugh! Every day we get ready to do battle with our email inboxes, and our members do too. Recently a professional told me he had over 62,000 emails in his inbox. Most of us have between 50 and a few hundred.

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Xperience 2018: Must-dos for continuing education professionals.

YourMembership

Roadmap sessions. Join us on day one of the conference for the Crowd Wisdom LMS and Freestone LMS roadmap sessions. Here, we will review the latest features and enhancements from the past year and discuss the product strategy and accelerated innovation shaping the upcoming releases and roadmap. Hear first-hand from the product managers about the. The post Xperience 2018: Must-dos for continuing education professionals. appeared first on YourMembership.

Education 161
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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LinkedIn: Workplace learning is on the rise

Aaron Wolowiec

LinkedIn contends the short shelf life of soft skills coupled with a tightening labor market has created a skills gap. As such, talent development leaders recognize the importance of employee learning and are increasingly planning opportunities to foster employee growth.

Marketing 124
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Lead from the Widest Circle First

World Class Boards

I am going out on a limb, as I’m delving into a leadership topic that, outside of religious or spiritually-centered leadership, is generally avoided: namely, love. Certainly it’s nothing new from a human resources perspective to state that sincere praise, recognition, public acknowledgement and the like are generally of greater motivational value than money for employees.

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Frank Kenny Part 1: Social Media Relationship-Building

GrowthZone

Associations are in the relationship business. People join and retain their membership because they know, like, and trust the association and the people in the organization. Sure, they need to justify their membership by getting value, but really, if they decide they no longer know, like, and trust the organization, they are gone. Well, in the age of social media, how do you develop and maintain that know, like, and trust that is so crucial?

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Better Member Retention From Frictionless Experiences Designed for Your Association

Smooth The Path

In the age of infinite choice, organizations can not afford to make the purchase experience difficult. And so we see one-click online ordering, retail stores with no checkout lines, curbside pick up, and more. All of these changes, which would be unheard of just a decade ago, seek to make the consumer experience easier. Frictionless. Grocery chain executives are likely having conversations like this, “maybe my grocery store carries the same items as the grocery store down the street, but I

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Invest in Yourself: Book Recommendations for Young Professionals

Association Adviser

There is a highly disturbing realization when you go from being a college student to becoming a young professional: It’s the realization that no matter how much you prepared, what your GPA was, or how talented or determined you might be, you’re starting at the bottom. You have little or no knowledge of that organization’s products and services, let alone their corporate culture, co-worker’s personalities, or even where the bathroom is.

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Six Principles for Harnessing Volunteers' Talents

Idea Architects

Author Bruce Tulgan ( Winning the Talent Wars ) asserts, “In the new economy, the best people are the most likely to leave. Why? Because they can.” Perhaps this is why management guru Tom Peters says we must be obsessive about P.O.T., the Pursuit of Talent. While Tulgan and Peters are both talking about paid staff in the new economy, associations and other organizations would be wise to note the relevance of their thinking for recruiting, developing, and rewarding volunteers.

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Step Four: Discussing the Strategic Implications

Eric Lanke

Two weeks ago, in Step Three: Writing Snapshots for Each Scenario, Part 2 , I continued a description of a Scenario Planning exercise my Board chair and I decided to conduct at our most recently completed Board meeting. I ended the previous post with a comment that, now that we had our four scenarios and snapshots in hand, it was time to begin discussing the strategic implications of everything we have done.

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Interview: The Surprising Benefits of In-House Technology Development

Association Success

Solving pain points for your members can provide results for associations everywhere. A decade ago, NCARB (National Council of Architectural Registration Boards) set out on a mission to modernize their whole organization through technology. The goal was to have a single source of truth that would support every internal process and provide the right information to the right person at the right time.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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GDPR: How Will the New Regulation Impact Your Association?

Aptify

The clock is ticking. Literally and figuratively. Just visit the GDPR portal , and you’ll see a daunting days-hours-minutes-seconds countdown titled, “Time Until GDPR Enforcement.”.

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A Conversation with Mr. Kenneth Jarrett, President of the American Chamber of Commerce Shanghai

GlowGlobally

Developing Your China Strategy, What’s Next? MCI China is pleased to announce a unique opportunity to listen to a deeply experienced China expert as he helps US association executives seek ways to improve their China strategy in an era of major change. Join Mr. Kenneth Jarrett, President of the American Chamber of Commerce in Shanghai , as he shares his keen insight and observations on today’s Chinese government policies and the changes that may impact US association strategy and operation

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6 Benefits of Investing in Event Management Software

Membersuite

Improving engagement, automation and targeting are just a couple of the benefits to investing in event management software.

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How It All Began: Foresight Works

Association Success

The association industry has been building a culture of foresight for decades. My passion for foresight began over ten years ago when I was Chair of the ASAE Research Committee. The ASAE Foundation’s research team was focused on producing the 200-page book, Designing Your Future: Key Trends, Challenges, and Choices Facing Association and Nonprofit Leaders.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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GDPR: How Will the New Regulation Impact Your Association?

Aptify

The clock is ticking. Literally and figuratively. Just visit the GDPR portal , and you’ll see a daunting days-hours-minutes-seconds countdown titled, “Time Until GDPR Enforcement.”. Learn More About GDPR and the Impact It Has On Your Association. If your association has employees, members, prospects or customers residing in the EU (regardless of their citizenship), you’re required to meet General Data Protection Regulation (GDPR) compliance standards.

eBook 56
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GDPR Will Affect Both Facebook and Online Learning

Forj

GDPR has been in the news recently, and on the mind of companies that collect personal data via the Internet. We at Web Courseworks are in the business of helping national associations stand up an online learning business using our CourseStage learning management system. Consequently, we have been getting correspondence from our customers asking us to sign off on GDPR requirements.

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Association Brain Food Weekly: 4.13.18

Reid All About it

The weekly list of free educational events and resources for the association community… NAIOP’s mentoring program engages chapter members of all ages —and what association with chapters wouldn’t want to have something like that? Billhighway talked to Courtney McNair Bulger, vice president for membership and chapter relations for NAIOP, to find out how they did it.

DC 30
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A Tale of Three Chapters

Association Success

Why do some chapters struggle, and how can we turn them around? If your organization is comprised of multiple chapters, it’s a good bet that some are more successful than others. There can be many reasons certain chapters struggle while others soar. As a membership expert who has helped turn around numerous problem chapters, I’ll share three different approaches that were effective.

Process 60
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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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GDPR: How Will the New Regulation Impact Your Association?

Aptify

The clock is ticking. Literally and figuratively. Just visit the GDPR portal , and you’ll see a daunting days-hours-minutes-seconds countdown titled, “Time Until GDPR Enforcement.”.

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Customers Buy Experiences, Not Products

Higher Logic

Traditional business models focus on products and services. Companies build up their products, advertise them, then make sales. That strategy no longer works. Sales are becoming less and less dependent on products and services. Instead, consumers are turning their attention to the buying experience and how they feel about your company after they become customers.

Products 185