Fonteva

DECEMBER 19, 2019

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

Member Engagement 59

Member Engagement Strategy LMS Class 59

Fonteva

FEBRUARY 9, 2021

However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. Email marketing and communication.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

CMA Solutions

SEPTEMBER 5, 2024

To tackle these challenges, associations need to get creative with their offerings and really connect with both current and potential members to show off their value. A well-crafted growth strategy is crucial for expanding association membership and ensuring the long-term sustainability and impact of your organization. Let’s talk!

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

SEPTEMBER 13, 2024

He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Member experience.

LMS 265

LMS Revenue Certificate Content 265

Association Briefings

FEBRUARY 10, 2021

Data-driven email marketing is not only about using the data an association already has about its members, but also about the data it can collect through member interactions and engagements, ultimately predicting future behaviors. Topics include: A quick history of email marketing and its effectiveness today.

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eBook Strategy Email Marketing Marketing 52

.orgSource

NOVEMBER 11, 2024

Enhancing Member Engagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways. Leverage automation to streamline member communication.

Tools 88

Tools Technology Team Innovation 88

Reid All About it

JANUARY 26, 2024

It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. Email marketing news.

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Survey Project Strategy Education 259

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

AUGUST 16, 2024

Ambassadors help boost member engagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. Hear real-life success stories about creative ways to personalize your approach and make renewals more engaging.

America 259

America Content Social Media Strategy 259

Fonteva

MARCH 22, 2023

A good marketing strategy is key to getting the word out about all of the great resources and benefits available to members of your association. And the star of your strategy? In this post, we’ll walk you through four best practices for using your website to bolster a larger multi-channel marketing strategy.

Strategy 52

Strategy Marketing Social Media Directory 52

Higher Logic

JUNE 26, 2020

Associations are increasingly expected to deliver the personalized experience that members (especially younger generations) are used to. They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. Does this sound familiar?

Recruitment 156

Recruitment Recruiting Email Marketing Communications 156

Reid All About it

MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. 5 Secrets of Email Marketing Geniuses. 1 CAE credit.

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San Jose Email Marketing millennials Tools 369

Associations Now

MAY 1, 2019

In a world where emails can be easily ignored and snail mail can get costly to send, it’s easy to see the appeal of the text message as a form of member engagement. Moosend, a company known for its email-marketing tools, says that there’s a lot of potential for SMS marketing, but many firms don’t take advantage of it.

Strategy 110

Strategy Marketing Cost Email Marketing 110

Reid All About it

AUGUST 9, 2024

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Jones, CAE, Director of Member Engagement, American Staffing Association Sharon Newport, CAE, Principal, Sharon Newport, LLC Sat 8/10 at 4 p.m. Yes, yes, a thousand times yes. 1 CMP credit.

Cleveland 265

Cleveland LMS Content Press Release 265

Reid All About it

SEPTEMBER 20, 2024

They identify six common mobile engagement strategies and share tactics for implementing them. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. Host: Sinch Email Wed 9/25 at 12 p.m.

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LMS Revenue Content Certificate 259

Smooth The Path

SEPTEMBER 6, 2018

Associations send a lot of email to members. In fact, for most associations email is the most important channel we have to communicate with members. Make each touch count by using these key strategies to guide your email development. Related: Association email is dying.

Strategy 60

Strategy Member Engagement Communications Resources 60

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. But don’t fret - today works, too!

Communications 287

Communications Tips Content Tools 287

Reid All About it

MAY 19, 2023

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195

Strategy Content Leadership Email Marketing 195

GrowthZone

APRIL 18, 2023

Data analytics Marketing automation tools provide detailed analytics and reporting on member engagement, website traffic, email open rates, and more. This data can be used to inform future marketing efforts and improve the overall effectiveness of the association’s marketing strategy.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

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Tips Email Marketing Newsletter Communications 166

MemberClicks

OCTOBER 25, 2024

Its core purpose is to help you manage member relationships, renewals, events, and other association-specific activities. MMS typically includes features tailored for member engagement , making it easier to communicate, track member activity, and maintain accurate records.

Membership Management 52

Membership Management Software Email Marketing Tools 52

Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Alyssa Ford, Data and Strategy Lead at Tech Impact. How close is your association’s IT leader to his description?

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Video Washington Social Media DC 285

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

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Revenue Learning Management System eBook Member Engagement 296

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Social Media Tools Member Engagement Revenue 254

Nimble AMS

JULY 18, 2023

According to Community Brands research, enhancing the member experience is the top area of focus, and providing personalized experience remains the biggest area associations plan to invest in. Our Nimble AMS product strategy focuses on empowering associations to improve the member experience. User-generated personalization.

Member Experience 129

Member Experience Technology Social Media Software 129

GrowthZone

NOVEMBER 30, 2021

Use lists to mix, match, and remove members so each member’s inbox is filled with relevant and engaging material. This tailored strategy allows members to experience an association membership made just for them. . Member engagement is the secret to member recruitment and retention.

Marketing 78

Marketing Email Marketing Recruiting Recruitment 78

Blue Sky eLearn

FEBRUARY 4, 2020

From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. This ensures no credentials are lost (while also allowing you to recommend courses to members accordingly). Email marketing software. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Host: Smart Meetings. Host: Grype.

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North Carolina Software Email Marketing Sacramento 195

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

Higher Logic

MARCH 8, 2018

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Broader Engagement.

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Texas Florida Newsletter Email Marketing 214

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Genevieve Borello, CAE, Senior Manager, Member Engagement, ACTFL.

St. Louis 370

St. Louis Technology Strategy Products 370

Higher Logic

MAY 13, 2020

With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. This way, you can scale your engagement efforts for increased success.

Tools 296

Tools Communications Email Marketing Recruiting 296

Reid All About it

JULY 9, 2021

Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Fri 7/9 at 12 p.m.* – Strategy First, Software Next. Improve Your Email Engagement with a Conversational Email Strategy.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. More info/register. Host: Tasio.

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St. Louis Technology Strategy Conference 341

Reid All About it

APRIL 30, 2021

Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Senior Vice President of Public Affairs and Engagement, American Association of Colleges of Pharmacy. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: ASAE.

Education 354

Education Technology Strategy Revenue 354

MemberClicks

NOVEMBER 1, 2024

Here are some primary goals that content marketing can help achieve: Member Acquisition: Reach potential members by showcasing your association’s value and thought leadership in the industry. Member Engagement: Encourage active involvement in your community by sharing insights, educational content, and industry trends.

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Content Marketing Newsletter Social Media 52