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Association Brain Food: 10.4.24

Reid All About it

Content strategy. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not. If you’re stuck in a “click here” rut, give these call-to-action alternatives from Email Maven a try.

NJ 254
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We’re Hiring! Account Executive, Public Affairs Opening in Texas!

Arc 3 Communications

Additional responsibilities include: • Monitor, identify, and track legislative and regulatory activities and determine if legislation or action has an impact on clients in order to determine lobbying strategy • Research information on elected officials and proposed legislation and ordinances (i.e., CRM and WordPress experience a plus.

Texas 40
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.

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How to Ensure Your AMS Reports Include The Right Data

Membersuite

They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Does its proposed use align with the association’s goals and strategy? Reports provide the information you and your colleagues need to better understand your members, customers, and prospects.

Report 175
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Association Brain Food Weekly: 3.28.16

Reid All About it

Panelists will share best practices for managing state government affairs committees, including: assessing the impact of proposed legislation, visiting legislators’ offices, providing committee testimony and writing model letters for grassroots advocacy. – Email Marketing: The Workhorse of Online Communications.

LMS 170
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Association Brain Food Weekly: 3.28.16

Reid All About it

Panelists will share best practices for managing state government affairs committees, including: assessing the impact of proposed legislation, visiting legislators’ offices, providing committee testimony and writing model letters for grassroots advocacy. – Email Marketing: The Workhorse of Online Communications.

LMS 150
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5 Ways to Revamp Your Membership Committee

Membersuite

After reading this post, you can decide if your membership committee members are spending their time and talent in the best way and, if not, you can propose some changes. Their assumptions and perspectives may not represent the reality for different segments of your membership and market.

Committee 131