Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. Host: American Marketing Association. Event Marketing Roadmap. Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JUNE 26, 2020

To inform what new content you produce—the content your audience really wants, not what you think they do? Presenters: Ray Arambula, Director of Information Technology, American Association for Respiratory Care. Best Practices to Accelerate Your Pivot to Virtual Events. Join first , then look in Events for more information.

Montana 370

Montana Conference Content Education 370

Reid All About it

JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Presenters: Erica Salm Rench, Director of Client and Market Success, Rasa.io. Membership survey.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Association Analytics

NOVEMBER 18, 2024

Many associations want to become more data-informed but find themselves hesitating to take the plunge into analytics. That said, the reality is that lack of knowledge of just how to “do analytics”, while commonly cited as a barrier, shouldn’t prevent progress down the data-informed road.

Analysis 169

Analysis LMS Tools Certificate 169

Higher Logic

APRIL 25, 2019

In an effort to drive value, many associations, users groups, nonprofits, and corporations are turning to mobile event platforms to engage their community during conferences and meetings. Here are 8 practical ways to use a mobile app to make a big impact at your next event: 1. Disseminate event information with real-time updates.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Reid All About it

MAY 22, 2020

The report that came out of their first survey two years ago was full of good information and great ideas so I look forward to this edition. We’ve had a few months now of quickly planned virtual conferences and learning events. Virtual event sponsors/exhibitors. Best Practices to Accelerate Your Pivot to Virtual Events.

Certificate 369

Certificate Revenue Conference North Carolina 369

Higher Logic

FEBRUARY 28, 2019

It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage. The last thing you want is for the information discussed at your events to be forgotten once it ends.

Tools 208

Tools LMS eBook Resources 208

Reid All About it

MAY 7, 2021

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Host: American Marketing Association.

St. Louis 370

St. Louis Technology Strategy Products 370

EventMobi: Association Events

JUNE 19, 2024

To participate, attendees had to log in to the app, which was a win-win scenario for Karen because it guaranteed attendees could also access all the event information, content, and engagement features that would help them make the most of the annual conference. They can also be a rich source of information about their own demographic.

Strategy 257

Strategy Tips Boston Social Media 257

NXUnite

MARCH 22, 2024

From large trade shows to fundraising events, having an event platform that facilitates planning, alleviates common bottlenecks, and enhances the attendee experience can ensure success every time. However, there are a lot of options on the market and not all of them provide the same level of support or effectiveness.

Software 130

Software Event Planning Tools Cost 130

Blue Sky eLearn

FEBRUARY 18, 2021

Also, provide scheduled opportunities for volunteers to check in with event managers and ask any questions or voice concerns. . Pro tip: Check out our top event management software options to help with your virtual service day planning. Construct a communication plan to engage members. Happy planning! Jake Fabbri.

Organization 232

Organization Software Newsletter Tips 232

MemberClicks

DECEMBER 23, 2021

A recent survey showed that the virtual event market alone is expected to be worth $504.76 As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. Build an event agenda.

Event Planning 59

Event Planning Tips Conference Software 59

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.

North Carolina 74

North Carolina Montana Content Social Media 74

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing.

LMS 250

LMS Utah Indiana DC 250

Higher Logic

OCTOBER 12, 2017

Online community and marketing tools open up communications with your supporters. You’ll have access to contact information, gift records, relationships, and virtually any other data you choose to collect in one easily accessible location. Customizable platforms enable your nonprofit to build unique solutions.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

SEPTEMBER 29, 2023

Open Space event design. After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. Marketing to younger generations. I’m looking for examples for a post I’m writing. More info/register. 1 CAE credit. . 1 CAE credit.

Revenue 278

Revenue Innovation Education Tools 278

Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. More info/register. More info/register. Host: WorkerBee.TV

Certificate 273

Certificate Denver South Carolina Project 273

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JANUARY 26, 2018

No matter the topic, her papers are always interesting and informative. Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Make Your Marketing Technology Resolutions for 2018. Whenever association consultant Elizabeth Engel releases a white paper, I pay attention.

DC 225

DC Washington millennials Chicago 225

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Your association should encourage feedback on every event you host.

Tips 201

Tips Software Recruiting Recruitment 201

MemberClicks

DECEMBER 23, 2021

A recent survey showed that the virtual event market alone is expected to be worth $504.76 As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. Build an event agenda.

Event Planning 52

Event Planning Tips Conference Software 52

Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 256

Revenue Arlington Education Content 256

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Neurodivergence and Associations (Alexandria VA) An estimated 15-20% of the population is neurodivergent, processing information differently from what is often considered “typical.”

Strategy 278

Strategy Video Technology Innovation 278

Reid All About it

FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, you watch as attendees drift away. CMP credit.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

Reid All About it

OCTOBER 25, 2024

Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. Host: Channel Market Academy Speakers: Kate Coffey-Bacon, VP Marketing, U.S. Membership survey.

Arlington 250

Arlington Revenue Education Strategy 250

Reid All About it

JUNE 19, 2020

In this summit, executives of leading business, retail, hospitality, and tourism associations share the challenges their industries have faced in the process of closing down and re-opening of businesses globally, and how their associations evolved to respond to changing market needs. Making Video for Virtual Events. More info/register.

Video 221

Video Conference Revenue Industry 221

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. This template is also helpful for other technology selection projects since those vendors will need much of the same information. Digital badges. More info/register. 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. on the same day.

Chicago 200

Chicago Newsletter Mooc Education 200

EventMobi: Association Events

JULY 9, 2024

This makes it difficult for event organizers and marketers to use a one-size-fits-all approach to engaging diverse audiences. It’s not so they’re informing their audience of what they’re doing. They’re just resonating with their audience and getting them to want to participate in their events.”

Tips 241

Tips Social Media millennials Content 241

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Host: EventMobi. Fri 3/25 at 12 p.m.

Revenue 195

Revenue Content Virginia Technology 195

Higher Logic

FEBRUARY 3, 2016

One confusing aspect of community management is that there isn’t clear consensus which department it belongs in -- for some organizations, it’s marketing, for others customer support or something else. This is valuable information for the marketing department.

Social Media 120

Social Media Event Planning Content Tools 120

Reid All About it

FEBRUARY 18, 2022

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. More info/register.

Content 39

Content Marketing Tips Strategy 39

Association TRENDS

FEBRUARY 14, 2020

It’s the best location to display general association details and other relevant information, such as an event calendar or learning opportunities. To take this approach even further, certain AMS tools can create a microsite for your conference event. Don’t ask your registrants for unnecessary information and waste their time.

Event Planning 52

Event Planning Tools Conference Software 52

Reid All About it

DECEMBER 2, 2022

Check out the launch party information below (December 6)—it’s bound to be an informative and enjoyable event. Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Virtual event planning template.

Tips 41

Tips Video Content Marketing 41

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. 1 CAE credit.

Education 195

Education Tools Newsletter Chicago 195

Reid All About it

AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. Hear about the core principles of email engagement and applying them effectively to maintain member interest and keep them informed. Workplace challenges. 1 CAE credit. More info/register. Wed 9/4 at 1 p.m.

Video 213

Video Newsletter Content Revenue 213

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Member recruitment. Frankly, we’re smarter about it now. Audience avatar. More info/register. More info/register.

DC 206

DC Recruiting Recruitment Washington 206