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How to Maximize Social Media at Conferences

Associations Now

In just a few years, many businesses have gone from viewing social media as a distraction to an essential tool for learning and communication. Here’s how meeting planners, attendees, and convention and visitor bureaus are maximizing social media at conferences. We have seen incredible traction on social media.

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How to Develop an Effective Omnichannel Marketing Campaign

ISAE

You start by filming a video that highlights your past events and creating ads with details about your conference’s location, agenda, and registration instructions. However, another team member proposes leveraging several social media platforms, your website, and direct mail to increase touchpoints with your target audience.

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How to Develop an Effective Omnichannel Marketing Campaign

ISAE

You start by filming a video that highlights your past events and creating ads with details about your conference’s location, agenda, and registration instructions. However, another team member proposes leveraging several social media platforms, your website, and direct mail to increase touchpoints with your target audience.

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The Art of Designing a Memorable Food and Beverage Display

Associations Now

In 2017, the AZA annual meeting was hosted by the Indianapolis Zoo, the location for Zoo Day. Here are four tips that helped AZA and the Indianapolis Zoo wow attendees: 1. People were asking strangers to take photos and videos of them eating the popcorn—and sharing the images on social media with the conference hashtag.

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Create Memorable Events That Leave Your Attendees In Awe

Associations Now

MPI’s World Education Congress (WEC) in June in Indianapolis was held entirely in a huge open-plan exhibit space at the Indiana Convention Center. To see how MPI set up the space, watch its WEC18 preview video.). MPI also included its board of directors and Indianapolis as key stakeholders. No conference rooms.

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Want to Attract Young Donors? Show Them the Results.

Associations Now

“It doesn’t mean that they’re not interested in the organization at all, it just means that what they’re trying to connect directly to is their passion or cause issue that they care about,” said Derrick Feldman, CEO at Achieve, the Indianapolis-based fundraising agency that conducted the study.

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Reports of “Utter Chaos” Draw Fresh Attention to Teen Bans at Malls

Associations Now

A YouTube video of a brawl in Beachwood has been viewed thousands of times. And just last weekend, fights broke out at Franklin Park Mall in Toledo, Ohio, and at Castleton Square in Indianapolis. Teens were arrested at malls near Sacramento, California ; Buffalo, New York ; and Beachwood, Ohio.

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