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Association Brain Food: 6.21.24

Reid All About it

Fri 6/21 at 12 p.m.* – How to Accelerate Non-Dues Revenue Growth: Proven Sales Tactics for Association Professionals Sales comes with the territory if your job includes attracting sponsors, exhibitors, or advertisers for your association. I’m happy to feature it as long as it’s not too product-centric. More info/register.

Arlington 259
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5 Ways to Maximize Your Fundraising Event Sponsorships

Achieve

You also know that sponsorship revenue is crucial to the event’s bottom line and your nonprofit’s return on investment. Flex your creative muscles and find innovative ways to activate sponsorships and provide valuable exposure via multiple channels as part of the event. Do they want straight-up brand exposure? A little of both?