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That shoe-leather approach to leadership among members (and potential ones) has paid off for the trade association: Since Berger took the reins, NAFCU’s revenue has grown 31 percent, and more than 465 new members have joined since 2015. To that end, NAFCU revamped its daily advocacy newsletter to highlight just-the-facts content.
A recent trip through the Kansas City airport highlights three changes that illustrate how – without modification – change creates chaos. Big boards with layers of committees and elaborate schemes in the officer track tend to bog down associations and deter younger members from leadership.
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