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The National Association of Federally-Insured Credit Unions has enjoyed a membership and revenue spike in recent years. The growth in more focused meetings in turn brought in increased sponsorship revenue, he adds. But a CEO doesn’t care about a contribution in Topeka, Kansas.”. The secret? A lot of face time.
Toto, I have a feeling we''re not in Kansas anymore." said their format for association revenue focused on companies that had products and services for members. There was a time (perhaps when Toto and Dorothy were in Kansas) that associations had a working model that produced the necessary income for the association to exist.
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