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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. Optimize Your Content.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. To save time and resources, you can record the webinar and share it as an informational resource for members to refer back to if they need help or have a question.

Revenue 296
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Looking For a Virtual Events Partner? Be Sure To Ask These 10 Questions

Blue Sky eLearn

This includes not only a “tradeshow-like” user experience but also marketing analytics and the integration of dynamic, intelligent graphic advertisements all over the virtual event space. References? Don’t be afraid to ask for references! For this kind of strategy, you need a learning management system (LMS).

LMS 282
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The Top 5 Reasons Your Members Aren't Renewing (and What to Do About It)

Higher Logic

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. Embrace engagement technology tools: Using tech tools like online community and marketing automation can help you get members involved.

Tools 258
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How Engagement Tools Improve Association Event Management

Higher Logic

Let's focus on how engagement tools and platforms, like additional community modules or marketing automation, can work together to elevate the success and impact of your online community as it relates to events and registrations. Educate, Educate, Educate: Events & eLearning.

Tools 208
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10 Ways to Learn with Higher Logic

Higher Logic

From marketing automation to customer experience to all things community, happy learning with Higher Logic! Live Distance Learning Training. You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Take courses here.

Library 219
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Attracting More Association Members: A Q&A

Blue Sky eLearn

Whether your association is made up of education leaders or marketing professionals, increasing your membership strengthens your association as a whole. Invest in a capable Learning Management System and create courses that are relevant to your industry! This way, members can gain official accreditations.

Directory 239