Nimble AMS

SEPTEMBER 26, 2022

Member scoring is a crucial topic for organizations because providing superior member experience drives all associations. Unfortunately, the topic of member engagement strategy can also be overwhelming. Your association might just be getting started with member scoring. Member scoring is a journey.

Member Engagement 109

Member Engagement Guidelines Member Experience Process 109

EventMobi: Association Events

SEPTEMBER 21, 2023

Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. That’s why having multiple member retention strategies in place is a must! It’s one of the most cost-effective ways for your organization to grow and succeed!

Strategy 130

Strategy Software Social Media Discount 130

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

SEPTEMBER 13, 2024

He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Member experience.

LMS 265

LMS Certificate Revenue Content 265

Nimble AMS

MAY 16, 2024

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing.

Marketing 81

Marketing How To Discount Tips 81

Association Adviser

FEBRUARY 15, 2019

A mobility strategy thus becomes crucial for harnessing member engagement for your association. Engaged members directly translate into increased member retention as well as an increase in new members. So how can you go about leveraging mobility strategies to gain traction in member engagement?

Member Engagement 102

Member Engagement Strategy How To Handbook 102

Reid All About it

OCTOBER 25, 2024

If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters.

Arlington 212

Arlington Revenue Education Strategy 212

Association Freak

JULY 26, 2022

Reading Time: 5 minutes Member Engagement Is The Key to Renewal What is member engagement? We usually talk about it from our organization’s perspective. However, real growth happens when we start thinking about it from the perspective of a member; as an experience of value. Measuring engagement is critical.

Member Engagement 72

Member Engagement Recruiting Recruitment Strategy 72

Nimble AMS

MAY 5, 2023

Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. Let’s look at my career, product marketing as an example. Product marketing is a career that has completely evolved and grown over the last decade. Has your association experienced this latest trend?

Strategy 124

Strategy Member Engagement Software Tips 124

Potomac Core

JUNE 27, 2017

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Surface Critical Challenges That Must Be Addressed.

Member Engagement 119

Member Engagement Case Study DC eBook 119

YourMembership

OCTOBER 11, 2018

When you think of membership renewal strategies, you might think about the few months leading up to a member’s renewal date. But your members’ entire experience with your organization — not just the last 90 days — informs their decision to renew. From the moment they click the “join” button, your members are deciding if.

Strategy 413

Strategy Organization Member Engagement Marketing 413

GrowthZone

OCTOBER 10, 2022

In the Success Competition entry form, we asked “Explain how using ChamberMaster or GrowthZone software has benefited your chamber and/or members.” Responses relating to member engagement included: “Since using GrowthZone, we have seen an increase in revenue since members can now conveniently pay online.

Member Engagement 78

Member Engagement Guam Software Revenue 78

Blue Sky eLearn

FEBRUARY 18, 2021

Although your association might not be meeting in person right now, plenty of organizations are moving their meetings and events online and engaging members in the digital realm. Assess your data to create a long-lasting strategy. Construct a communication plan to engage members. Let’s jump in! .

Organization 232

Organization Software Newsletter Tips 232

Fonteva

DECEMBER 19, 2019

Association memberships are rewarding experiences and unique in the way that members pay dues in order to continue to be a part of the organization. Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Reid All About it

AUGUST 16, 2024

Ambassadors help boost member engagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools.

America 259

America Content Social Media Strategy 259

Reid All About it

OCTOBER 4, 2024

Impexium dives deep into the details of membership renewals , such as the difference between retention and renewal, metrics, reasons members don’t renew, and, best of all, solutions for your association’s renewal challenges. Content strategy. Watch demos on how to enhance donor and member engagement. Call-to-action (CTA).

NJ 254

NJ Email Marketing System Education 254

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Event marketing. Humans… so persuadable!

Social Media 254

Social Media DC Strategy Education 254

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value.

Strategy 169

Strategy Social Media Discount Newsletter 169

Reid All About it

SEPTEMBER 6, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

Revenue 265

Revenue Technology Content Strategy 265

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers.

DC 265

DC Washington Member Engagement Innovation 265

Reid All About it

AUGUST 9, 2024

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Mark Athitakis at Associations Now suggests associations conduct benchmarking studies to help members (and others) better understand your industry’s workforce development needs. AI vs humans.

Cleveland 265

Cleveland LMS Content Press Release 265

Nimble AMS

APRIL 12, 2023

Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. 4 best practice strategies to keep up with the for-profit competition Now more than ever, it’s vital your association sh are s the value of your membership. Has your association experienced this latest trend?

Strategy 78

Strategy Member Engagement Software Tips 78

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 259

Revenue Strategy Member Engagement United States 259

Associations Now

OCTOBER 10, 2023

A new Higher Logic report found that organizations have seen a decrease in the number of active contributors in their online communities since the pandemic. While many organizations saw a boost in online community users during the pandemic, the number of unique monthly logins and unique contributors has returned to a more modest average.

Report 102

Report Strategy Member Engagement Content 102

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing. Member engagement.

LMS 248

LMS Utah Indiana DC 248

Fonteva

MARCH 22, 2023

A good marketing strategy is key to getting the word out about all of the great resources and benefits available to members of your association. And the star of your strategy? be your organization’s website. Your website has the potential to help your organization’s marketing strategy thrive.

Strategy 52

Strategy Marketing Social Media Directory 52

EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. What is a Member Directory?

Directory 147

Directory Organization How To Kansas City 147

Higher Logic

OCTOBER 17, 2019

You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Is your association leveraging technology to its fullest potential? Resource: Higher Logic + AACSB Case Study.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Potomac Core

OCTOBER 4, 2016

It’s all about alignment with industry and professional outcomes that your members care most about. Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success.

Strategy 164

Strategy eBook Member Engagement Revenue 164

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members.

LMS 271

LMS Education Member Engagement Revenue 271

Higher Logic

MARCH 6, 2019

Many membership organizations are facing a challenge right now. And it comes down to making members feel like regulars in a quickly-evolving digital world. Norms are changing, and members expect the same thing, a personalized experience, from you too. Create an omnichannel engagement strategy.

Strategy 149

Strategy Software Member Engagement Content 149

Nimble AMS

OCTOBER 9, 2024

Is your organization fulfilling its mission? Keynote speaker, Justin Wren, shared his riveting life story with Xperience 24 attendees and encouraged everyone to consider how their organizations could do more to fulfill their mission. How well is your association driving member engagement? Continue reading to learn more.

Las Vegas 128

Las Vegas Member Engagement Tools Technology 128

.orgSource

OCTOBER 29, 2024

Today, AI is transforming industries across the globe, and associations are beginning to recognize its immense potential to revolutionize how they operate, engage with members, and create value. However, along with its promise, AI presents some unique challenges that organizations must navigate to fully harness its power.

Tools 88

Tools Newsletter Member Engagement Innovation 88

Reid All About it

AUGUST 2, 2024

GrowthZone’s latest association survey report reveals a few common challenges: associations have a hard time proving the value of membership and persuading members to make time for association engagement. Association marketing maturity. Sponsorship strategy. Most blog posts are marketing dead ends. Website content.

Cleveland 265

Cleveland North Carolina Analysis Team 265

CMA Solutions

SEPTEMBER 5, 2024

Economic downturns or financial constraints are also leading individuals and organizations to cut back on optional spending, including association membership. To tackle these challenges, associations need to get creative with their offerings and really connect with both current and potential members to show off their value.

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

Reid All About it

AUGUST 30, 2024

Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition.

Video 212

Video Newsletter Content Revenue 212

Aaron Wolowiec

DECEMBER 21, 2012

ET, I’ll have the pleasure of delivering a webinar titled, “Adopting Education Strategy to Jump-Start Member Engagement.” This session is presented by Young Association Professionals, Aggregage , Association Universe and Infinite Conferencing as part of The New World of Member Engagement Webinar Series. .

Member Engagement 100

Member Engagement Education Strategy Revenue 100