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Association Brain Food Weekly: 1.6.17

Reid All About it

However, “association IT decision makers believed that few members would fall into this category and instead thought the largest portion of members would fall into the ‘hesitator’ category” – “optimistic about technology in the abstract but somewhat scared to actually use new technology and therefore unlikely to be early adopters.”.

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Association Brain Food Weekly: 1.6.17

Reid All About it

However, “association IT decision makers believed that few members would fall into this category and instead thought the largest portion of members would fall into the ‘hesitator’ category” – “optimistic about technology in the abstract but somewhat scared to actually use new technology and therefore unlikely to be early adopters.”.

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Association Brain Food Weekly: 9.9.16

Reid All About it

Host: ASAE Marketing Section. David Evener, CAE (moderator), Marketing Director, National Ground Water Association . Tony Rossell, Senior Vice President, Marketing General Inc. Carolyn Hook (moderator), Membership & Engagement Director, New Jersey Society of CPAs. 1 CAE credit. More info/register.

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CMA Wins 5 Industry Awards For Digital Marketing, PR

CMA Solutions

Integrated Event Marketing Effort Wins Prestigious PRSA-NJ Pyramid PRINCETON JUNCTION, N.J.—Oct. 6, 2023— CMA , a full-service communications, marketing and association management firm, announced today that it has won five marketing communications awards from the Public Relations Society of America New Jersey Chapter (PRSA-NJ).

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Marketing Trends: How to Wow Them In 2023

CMA Solutions

When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Now, it’s marketing in general.

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3 Pitfalls to Avoid in Affinity Partnerships

Associations Now

An affinity marketing partnership is a great way to connect your members with vendor discounts or special offers. These sorts of partnerships can also bring in nondues revenue dollars, which can help diversify revenue streams and fund those extra projects or association initiatives. Seems like a win-win, right?

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7 Secrets of a Master Digital Story Teller

Vanguard Tech

Any association or nonprofit interested in tapping social media to promote its services and members must understand the far-reaching influence of this marketing model, known as Brand Journalism. Collectively, we are all in the news business. It’s fine for me because I’ve been working in news, PR, and communication for 27 years.