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Vasan Selliah, MemberInsight and Engagement Manager, CSAE. Hear how the Minnesota Society of CPAs launched a new AMS in March 2020, right as the pandemic began to unfold. Host: Higher Logic. Presenters: Beth Arritt, Product Marketing Manager, Higher Logic. Nicole Covello, Data Analyst, Wicket. Thu 5/20 at 2 p.m.
And often, traditional broadcasts are about what the association has to offer rather than what the member actually needs right then and there. See how associations are using a conversational approach to member communications: talking to “The Market of One” to gain memberinsights and drive action. CAE credits.
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