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6 Tactics Association Marketers Can Learn from the “Silly Season”

SCD Group

Just as associations seek to recruit or renew members and/or recruit or retain donors, political candidates (and parties) seek to renew past supporters and to recruit voters and/or donors. This allows candidates to concentrate resources in key areas for a short period of time.

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Let’s Give! The Big List of National, Local and Collegiate Online Giving Days (2016 Edition)

Nonprofit Marketing Guide

Giving Days can be great ways of harnessing the immediacy and connectedness of social networks to raise funds, recruit new supporters, and raise awareness of your mission. Do your homework, starting with these resources: The Knight Foundation Giving Day Playbook. JUNE – New Hampshire Gives. Giving Tuesday.

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Supporting nonpartisan voter engagement to build a more inclusive democracy 

Candid

By funding and promoting nonpartisan voter engagement, philanthropy can ensure nonprofits have the resources, skills, and confidence needed to mobilize their communities. The case studies provide models for integrating voter engagement into any foundation’s priorities, including health, housing, environment, and education.