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Association Brain Food: 2.21.25

Reid All About it

Per the report, most associations are in the discovery or planning phase of AI adoption. The report also shares AI policy samples and discusses AI use, barriers to adoption, and potential use. Only a few have integrated AI into their operations, primarily in marketing and communications. Trade show floor decisions. 1 CMP credit.

Arlington 258
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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Whether you use a CRM, an AMS, or some other type of customer/member software, you should dedicate time to learning how to use it and its reporting functions well. For your social media needs: Bitly : Shortening your links and personalizing them is a great way to track your social reach.

Tools 233
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Tips for Preserving Your eLearning Programs

Blue Sky eLearn

Whether you’re providing direct links to reports, instructions on how to pull different reports, actual reports in Excel or PDF, or all of the above — make sure your education department knows where they should be going to find this important data! Past board and committee reports. Other Documentation.

Tips 211
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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

3:30pm - Social Media is Broken. Description: The promise of social media has not been realized. Social media is no longer a place of deep engagement, it's optimized to share content – increasingly paid content. Description: These days, every marketing and social service has its own "analytics" platform.

Sample 100
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Three benefits of developing thought leadership content at your association

Nimble AMS

A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. As you seek to empower your staff as thought leaders, try highlighting various staff perspectives on your social media or on your website to make your association feel human.

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How To Market Your Planned Giving Program

Nonprofit Marketing Guide

In fact, many nonprofits that promote and discuss Planned Giving with their donors report higher giving around their annual and major gift appeals. That means using a variety of mediums — your website, direct mail, email, social media, and multimedia — to market your Planned Giving program. Annual Reports.

How To 127
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Mixed Links for Nonprofit Communicators _ February 12, 2021

Nonprofit Marketing Guide

TikTok published its Trends Report which includes which content categories were most popular. Find out Why Social Media is ‘Pay to Play’ in 2021 (And How to Get the Best Bang for Your Buck). It’s time for Mixed Links… Flash in the pan or the next Facebook? What is Clubhouse? An In-Depth Guide to the Clubhouse App.