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The Future of Associations: Key Takeaways from Association 4.0™ 

.orgSource

The association industry is at a crossroads. The rapid pace of digital transformation, changing member expectations, and economic uncertainty require associations to rethink their business models and adapt to new realities. Association 4.0 : Positioning for Success in an Era of Disruption provides a roadmap for associations to thrive in this evolving landscape.

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How to avoid common AMS implementation pitfalls and ensure a smooth transition

Nimble AMS

When you consider implementing association management software (AMS), do you think of long timelines, unexpected costs, or unpredictable challenges? What if we told you an AMS implementation didnt have to be this way ? While many associations struggle during an AMS implementation, your organization can have a smooth, predictable, and cost-effective impl eme ntation.

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Can I Trust You?

Spark Consulting

I was recently thinking about something my very smart friend Jamie Notter is fond of saying: Trust and risk are correlated. As trust goes up, risk goes up. In order to lower risk, we also end up lowering trust. Ever wondered why staff members have such strong reactions to new policies at your association? Voil. That reads, on some level, like you don’t trust them.

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Rebuilding nonprofit resilience through mergers and partnerships 

Candid

Nonprofits in the international development subsectorand those that have relied on U.S. government funding in particularare facing the impacts of USAID stop-work orders and subsequent funding cancellations. The possibility of those organizations being forced to close means programs ending , putting communities around the world at risk. While few organizations have publicly discussed the difficulties theyre facing, some have announced closures or the furlough of a majority of staff , signaling s

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Event Marketing Strategy 101: A Step-by-Step Guide

A2Z Events

Planning an event requires carefully coordinating with countless people to ensure that your speakers, food, venue, and activities create a memorable experience. After you go through all this effort, however, you want to make sure that you build an effective occasion that will align with your brand goals and help drive leads for your business. The key to achieving this objective is having an effective event marketing strategy.

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She Tells Two Friends…And They Tell Two Friends…

Spark Consulting

Remember that old Faberge shampoo commercial, where the hook was that the shampoo was SO amazing that a woman told two friends about it, and then they each told two friends, etc., until the screen was covered with little boxes containing pictures of female heads with awesomely feathered hair? Witness word of mouth at work. The exact number offered differs, but we’ve all heard the old trope that someone who has a good experience tells a small number of other people, while someone who has a

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Report: Employee Trust in AI Growing Alongside Training

Associations Now

According to an American Management Association survey, more workplaces have an AI strategy, but employees still fear a lack of a centralized approach. More organizations are embracing generative AI into their workplaces, according to a new report. But many employees say they need better training around how to use it. The American Management Association report, Organizations Make Progress Adopting AI, but Many Employees Feel Left Behind , was released last month and is based on a survey of more

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Sustainable community-led solutions shaping disaster philanthropy 

Candid

The field of disaster philanthropy is facing a perfect storm of global crisesconflicts, climate disasters, economic instability, and growing humanitarian needsas disaster relief and humanitarian aid organizations face a changing funding landscape. Abrupt halts in foreign aid and heightened scrutiny of federal funding have created widespread uncertainty.

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Event Entertainment Ideas: 70+ Fun Ways to Engage Your Guests

A2Z Events

When people reminisce about your event, you want them to recall fond memories of their time with you and your brand. This means you need to think beyond networking and new experiences and contemplate what to include for event entertainment ideas. Whether you use educational opportunities to break up the day or help people to relax and unwind after the business part of the event, your event entertainment choices will play a big role in peoples overall impression of your event and how much they en

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Entries Are Now Open for the 2025 Event Technology Awards

Event Industry News

Celebrating the Innovators Shaping the Future of Events Entries for the 2025 Event Technology Awards (ETA) officially open on 1st April, marking the start of another exciting year for the industrys leading celebration of technological innovation in events.

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Driving Value Through Innovation, Experimentation and Teams

Association Strong

In this engaging session, Tom and Dave interviewing Eric O'Connor, Chief Innovation Officer of the American Association of Nurse Anesthesiology and unpack the strength of building the future of association innovation through experimentation and teams in a 65,000 member association. Listen in. In this engaging session, Tom and Dave interviewing Eric O'Connor, Chief Innovation Officer of the American Association of Nurse Anesthesiology and unpack the strength of building the future of association

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Butler’s Blueprint: Leap First, Land the Job

Association Adviser

What’s the Plan, Phil? In today’s volatile economic landscape, association career centers are not just amenitiesthey’re lifelines for our members. Like Phil Dunphy’s unexpected leap onto a car inModern Family, we must take bold, decisive action to elevate our career centers from passive resources to dynamic catalysts for professional growth.

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6 tips for nonprofit job seekers in 2025 

Candid

For nearly 20 years, our team at On-Ramps has been helping nonprofit organizations recruit mid- to senior-level leaders. We talk to both hiring managers and job seekers all day, every day. Sadly, one refrain weve been hearing quite a bit is that recent developments affecting the sector are prompting many nonprofit workers to look for new job opportunities.

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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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How a Year-Round Membership App Delivers More Value Than Event Apps

Clowder

See how a year-round membership app outperforms event apps by providing ongoing networking, learning, and career supportkeeping members continuously engaged.

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New partnership to enhance responsible and sustainable events in North East England

Event Industry News

NewcastleGateshead Convention Bureau, on behalf of Destination North East England, announces the partnership with event:decision as part of a regional drive to support the visitor economys regenerative journey which seeks to prioritise decarbonisation, local supply chain innovation, investment in people and places, connecting communities, and the restoration of nature, landscapes, culture and heritage.

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Join (or start) your users group!

Effective Database

Join (or start) your users group! Today's message is simple: If the AMS you're using has a users group, you should join it and be active in it. If they don't have one, start one on your own! (Click here for tips on how to do that.

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The 3 ‘Rs’ of Equitable Community Engagement

Blue Avocado

Community Engagement is a relatively new field of study within public administration and is newly emerging as a best practice for city planning processes, research, and development of social interventions. If you have ever worked for a nonprofit or in public office, or lived in a town with a budget, you may be familiar with the cycle of participant surveys, focus groups, or public forums that drive public processes and inform policy.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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The Flexible Career Paths of Grant Writing: 4 Options

NXUnite

Grant writing is a flexible, impactful career choice. It also meshes beautifully with the goals, skills, and desired lifestyles of many professionals from all backgrounds. For example, nonprofit staff from diverse organizations of various sizes, marketers and communication professionals, stay-at-home parents, former teachers , and more regularly forge successful paths into the world of grant writing.

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NHIs: What you Need to Know & Do

Click

Non-Human Interactions (NHI) refer to automated email opens and link clicks triggered by security systems rather than actual recipients. Many email security tools (such as spam filters and cybersecurity software) scan incoming emails for threats by automatically clicking on links and opening emails to check for malicious content. Why Do NHIs Matter?

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Skiddle and Music Minds Matter unite to champion mental health in music

Event Industry News

The UKs leading independent ticketing platform, Skiddle, is partnering with mental health charity Music Minds Matter to help reach more people working in music to provide support for their mental health and wellbeing.

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How to Plan for Your Association’s Digital Transformation

Associations Now

Is your association planning to adopt new technology or software? If so, you are planning your organizations digital transformation. Your digital transformation will look different from those of other associations and member-based organizations. However, the core theory is the same: A digital transformation occurs when you switch your technology and adopt digital processes.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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April is National Volunteer Month. Do you know where your volunteers are? 

Candid

As the nonprofit sector seeks ways to continue its work in the face of ongoing challenges, volunteers may come to play a larger role. According to the U.S. Census Bureau and AmeriCorps, the U.S. volunteer rate fell significantly between September 2020 and September 2021 , although recent data shows it rebounded to 28.8% in 2022-23. So, what can organizations do to better engage and retain volunteers in 2025?

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The Power of Targeted Advertising for Associations

Association Adviser

Reaching the right audience has never been more critical for associations looking to grow membership, fill events, or drive engagement. Traditional marketing efforts often cast too wide a net, resulting in wasted resources and missed opportunities. The key to success lies in targeted advertisingdelivering the right message to the right people at the right time.

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Taking Member Benefits to the Next Level: Must-Have Features for Your Online Community

Forj

The competition for professionals time and attention (not to mention dollars) is greater than ever. Organizations may have relied on the same member benefits for an age, but offering the basics is no longer enough in this shifting landscape. To truly stand out, you need to elevate your offerings by blending innovation with personalization to create value-packed experiences.

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In Person, a journey through the unstoppable evolution of events

Event Industry News

This special edition of the Event Industry News podcast sees editor Adam Parry in conversation with Enrico Gallorini, co-founder and CEO of GES a global research and strategy company based in Dubai.

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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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Grow your LMS revenue streams with monetized content

Freestone

For organizations looking to diversify their income, leveraging content from live and online events is a powerful yet often overlooked opportunity. You can generate significant non-dues revenue through your learning management system (LMS) by strategically monetizing your content. Monetizing event content helps to offset costs and extends the value of your continuing educational resources, ensuring your programming continues to engage audiences long after your event concludes.

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Why Delegating Makes for Better Leaders

Associations Now

Done right, delegation isnt just offloading tasks on othersits a path to leadership development, including for the person in charge. Good leaders understand two frustrating things instinctively: They dont know everything, and they cant do everything. Solving the first issue is straightforward: Build teams with knowledge and expertise, and call on them often.

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What I learned from my biggest fundraising mistakes

Candid

For most people working in nonprofit development, fundraiser is a role theyve evolved intoas a part of their job as a nonprofit leader, or because they discovered they were good at raising money. No matter how much financial planning or nonprofit management training you receive, some things about fundraising have to be learned the hard way. Three nonprofit fundraisersMorgan Carpenter of Carpenter Nonprofit Consulting in Indiana, Jamie Rasmussen of By the Brujas, a coaching and consulting firm in