Reid All About it
APRIL 4, 2025
The weekly list of free educational events and resources for the association community The purpose of art is washing the dust of daily life off our souls. Pablo Picasso Membership requirement for certification. Many association professionals believe its okay to require membership for certification programs , but, as Apti points out, its definitely not.
Spark Consulting
APRIL 2, 2025
Remember that old Faberge shampoo commercial, where the hook was that the shampoo was SO amazing that a woman told two friends about it, and then they each told two friends, etc., until the screen was covered with little boxes containing pictures of female heads with awesomely feathered hair? Witness word of mouth at work. The exact number offered differs, but we’ve all heard the old trope that someone who has a good experience tells a small number of other people, while someone who has a
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Spark Consulting
MARCH 26, 2025
I was recently thinking about something my very smart friend Jamie Notter is fond of saying: Trust and risk are correlated. As trust goes up, risk goes up. In order to lower risk, we also end up lowering trust. Ever wondered why staff members have such strong reactions to new policies at your association? Voil. That reads, on some level, like you don’t trust them.
The Association 100
MARCH 23, 2025
In this Association Insights video , I break down how to effectively pitch your associations story to national media. Success starts with understanding what national outlets want: stories with wide relevance or impact. Research journalists’ beats and personalize your pitch accordingly. Use a compelling subject line, a strong first sentence and clearly state why your story matters now.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
NXUnite
MARCH 19, 2025
Picture this: Your small business has been operating online only, but now youre ready to open a physical storefront. To generate excitement and attract new customers, you host a grand opening event with drinks, snacks, and a 10% discount on every purchase. At the end of the day, youve had your most successful day of sales yet and positive feedback from community members who are excited to come back.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
.orgSource
MARCH 25, 2025
340B Health , an organization advocating for hospitals and health systems serving vulnerable communities, faced a rapidly changing regulatory environment. While financially stable, the association operated in a volatile policy landscape , where government regulations could shift every two to four years. This uncertainty made long-term strategic planning challenging.
The Association 100
MARCH 23, 2025
In this Association Insights video , I share best practices for writing op-eds that elevate your associations voice and increase your chances of publication. Bold ideas deserve bold platforms. Start with a timely, relevant topic that ties into current events or pressing industry challenges. Hook readers with a strong opening and keep your message focused and persuasive.
Associations Now
MARCH 25, 2025
An annual conference led by two nonprofits serving science journalists had the support of the University of Pittsburgh. Last month it pulled funding, citing changing circumstances. Two organizations representing science journalists are scrambling to find a new home for their annual conference after its original academic sponsor withdrew its support.
Nimble AMS
APRIL 1, 2025
When you consider implementing association management software (AMS), do you think of long timelines, unexpected costs, or unpredictable challenges? What if we told you an AMS implementation didnt have to be this way ? While many associations struggle during an AMS implementation, your organization can have a smooth, predictable, and cost-effective impl eme ntation.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
.orgSource
APRIL 1, 2025
The association industry is at a crossroads. The rapid pace of digital transformation, changing member expectations, and economic uncertainty require associations to rethink their business models and adapt to new realities. Association 4.0 : Positioning for Success in an Era of Disruption provides a roadmap for associations to thrive in this evolving landscape.
Candid
MARCH 19, 2025
Despite comprising the majority of the nonprofit workforce, women in the sector still face gender disparities and challenges, including unequal pay, lack of access to funding sources, and expectations to do more with less. For Womens History Month, weve curated a list of articles highlighting the progress women in the nonprofit sector have made, the gaps they still face, and how theyre working to dismantle barriers.
The Association 100
MARCH 23, 2025
The latest Association Insights Podcast features Joanna Pineda, CEO and chief troublemaker at Matrix Group, for a compelling conversation on leadership, digital transformation and fostering a culture of innovation. Pineda shares how she has led Matrix Group for 25+ years, evolving and embracing intentional change every three to four years to stay ahead.
Event Industry News
APRIL 3, 2025
FFAIR, the award-winning exhibitor and sponsor management platform, has announced that The Barista, a leading events coffee supplier, has joined its Recommended Supplier programme.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Sequence Consulting
MARCH 21, 2025
Author: Daria Knupp Its no secret that keeping existing members engaged is more cost-effective than constantly acquiring new ones. One of the most powerful ways to boost retention is through association events. Well-planned events create opportunities for members to connect, learn, and find value in their membership, making them more likely to stay involved long-term.
.orgSource
MARCH 18, 2025
This post is adapted from Association 4.0 Positioning for Success in an Era of Disruption , originally published in 2018. At the time of this interview, Abe Eshkenazi, CSCP, CPA, CAE , servedand continues to serveas the CEO of APICS (now the Association for Supply Chain Management ). While the governance landscape has evolved, the strategies and leadership insights shared here remain timeless.
Candid
APRIL 1, 2025
The field of disaster philanthropy is facing a perfect storm of global crisesconflicts, climate disasters, economic instability, and growing humanitarian needsas disaster relief and humanitarian aid organizations face a changing funding landscape. Abrupt halts in foreign aid and heightened scrutiny of federal funding have created widespread uncertainty.
The Association 100
MARCH 23, 2025
On The Association Insights Podcast , co-host Meghan Henning and I sat down with Anne Reinke, president & CEO of the Intermodal Association of North America, for a dynamic conversation on leadership, visibility and advocacy. Reinke shares her leadership journey to a new CEO role and how shes amplifying IANAs presence in Washington and beyond by uniting diverse stakeholders under a common mission.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
A2Z Events
MARCH 26, 2025
Planning an event requires carefully coordinating with countless people to ensure that your speakers, food, venue, and activities create a memorable experience. After you go through all this effort, however, you want to make sure that you build an effective occasion that will align with your brand goals and help drive leads for your business. The key to achieving this objective is having an effective event marketing strategy.
Sequence Consulting
MARCH 21, 2025
Author: Debbie Willis Is your association thriving? According to recent surveys , association executives feel more confident than ever, with 67% optimistic about their organizations future growth and stability. While the reasons for this optimism vary, theres no doubt that now is a promising time for associations to try experimental strategies, test out innovative tools, and explore new opportunities.
Nimble AMS
APRIL 4, 2025
When you consider implementing association management software (AMS), do you think of long timelines, unexpected costs, or unpredictable challenges? What if we told you an AMS implementation didnt have to be this way ? While many associations struggle during an AMS implementation, your organization can have a smooth, predictable, and cost-effective impl eme ntation.
Wild Apricot
MARCH 17, 2025
The most popular and successful way to raise money for your organization: the food fundraiser. From bake sales to food trucks we have the ultimate list to help you raise profits.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Candid
MARCH 27, 2025
Nonprofits in the international development subsectorand those that have relied on U.S. government funding in particularare facing the impacts of USAID stop-work orders and subsequent funding cancellations. The possibility of those organizations being forced to close means programs ending , putting communities around the world at risk. While few organizations have publicly discussed the difficulties theyre facing, some have announced closures or the furlough of a majority of staff , signaling s
Event Industry News
MARCH 27, 2025
RefTech, a long-established and highly regarded provider of event registration, badging and scanning solutions has been appointed to provide badging for The Business of Events: Global Policy Forum, taking place at IET London: Savoy Place on Tuesday 1st April 2025. RefTech will be delivering its award-winning badging solution to ensure a seamless, professional experience for attendees.
Association Adviser
APRIL 2, 2025
What’s the Plan, Phil? In today’s volatile economic landscape, association career centers are not just amenitiesthey’re lifelines for our members. Like Phil Dunphy’s unexpected leap onto a car inModern Family, we must take bold, decisive action to elevate our career centers from passive resources to dynamic catalysts for professional growth.
Associations Now
APRIL 1, 2025
According to an American Management Association survey, more workplaces have an AI strategy, but employees still fear a lack of a centralized approach. More organizations are embracing generative AI into their workplaces, according to a new report. But many employees say they need better training around how to use it. The American Management Association report, Organizations Make Progress Adopting AI, but Many Employees Feel Left Behind , was released last month and is based on a survey of more
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
A2Z Events
APRIL 1, 2025
When people reminisce about your event, you want them to recall fond memories of their time with you and your brand. This means you need to think beyond networking and new experiences and contemplate what to include for event entertainment ideas. Whether you use educational opportunities to break up the day or help people to relax and unwind after the business part of the event, your event entertainment choices will play a big role in peoples overall impression of your event and how much they en
MemberClicks
APRIL 3, 2025
Building a membership funnel might sound like a overwhelming task, but it is one of the most important things you will ever do. Membership funnels boost engagement, lead prospects down an intentional path to becoming members, and help you retain the folks you do bring on board. These days, its not enough to have a website and a business card; you need a plan that will take your potential members from A to B to C C being a long and happy life as part of your organization.
Event Industry News
APRIL 1, 2025
Celebrating the Innovators Shaping the Future of Events Entries for the 2025 Event Technology Awards (ETA) officially open on 1st April, marking the start of another exciting year for the industrys leading celebration of technological innovation in events.
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