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The weekly list of free educational events and resources for the association community Awards program. If youre thinking about creating an awards program at your associationor want to see if youre on the right track with an existing programthe folks at OpenWater have your back. Their 4-step process for planning and managing an awards program will help you map out a plan for success.
A lot of leaders may not admit it, but they consider culture extra, something that is nice to have, but isnt core to organizational success. They just dont see the connection. This makes me mad, because culture isnt just about feel-good team-building exercises or a vibeits the engine that drives productivity, innovation, speed, and employee engagement.
Advertising for your nonprofit doesn't have to be expensive. This guide will cover the basics of advertising for nonprofits, show you how to create nonprofit ad campaigns and provide real-world examples to help you make the most of your advertising budget and broaden your reach.
The weekly list of free educational events and resources for the association community New member onboarding. Clowder explains how to improve new member onboarding with your association’s membership app. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. Read, dammit. I cant go online without tripping over stories about the decline in reading capability and comprehension.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Why do people associate in the first place? We come together because we have a goal we want to achieve or a problem we want to solve that has proved resistant to individual fixes. I was reminded of this yesterday, as I joined the first Prometheus First Tuesday conversation of 2025. I joined the breakout room on the topic of membership marketing. One of the participants shared that his members, classroom teachers, are stressed for time and money (and other resources), so they tend to request bite
As associations navigate an era defined by shifting member expectations, rapid technological disruption, and an unpredictable economic landscape, one truth stands out: the strength of an organization lies in its people. Workforce initiatives, once considered ancillary, have emerged as mission-critical strategies for associations striving to maintain relevance and impact.
As associations navigate an era defined by shifting member expectations, rapid technological disruption, and an unpredictable economic landscape, one truth stands out: the strength of an organization lies in its people. Workforce initiatives, once considered ancillary, have emerged as mission-critical strategies for associations striving to maintain relevance and impact.
It remains all too common for associations to ignore vital data points as they strategize for the future. The inertia of decades of existence often precludes a data-informed state, instead relying on anecdote, trusting in the gut feeling of longtime employees or volunteers, and the way things have always been done. This flies in the face of modern organizational thinking, and associations looking to be proactive – or facing the modern challenges of the industry – would be advised to
Nonprofit burnout is more rampant than ever. So how do you protect your organization? What about staying on top of your own burnout? Here's are some things you might be doing that will inevitably lead to you burning out, and what to do instead.
On The A100 Podcast , Phil Alongi of Alongi Media discusses how associations can raise the bar on event production without breaking the budget. Alongi introduces their groundbreaking 4K mobile production unit a control room on wheels that cuts costs, reduces carbon footprints and delivers cinematic-quality content. We also explore how storytelling, aligned with business goals, can transform annual events into engaging experiences for attendees and virtual audiences.
As 2024 draws to a close, the association world stands at the crossroads of reflection and anticipation. This past year brought both challenges and opportunities, shaping how associations engage members, generate revenue, and leverage technology.
Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
No matter how straightforward your nonprofits mission is, the work behind it is complex. To power your operations, you need to recruit and retain a strong team of staff and volunteers. To ensure your long-term success, you need to maintain a confident and informed board of directors. To raise enough funds to sustain your programs and services, you need to convince your community that your cause is worthy of support.
Marketing General Incorporateds new survey shows association professionals optimistic about their prospects, but eager to make changes. According to a new report, association professionals are entering 2025 feeling optimistic about membership and revenue, but are looking to improve their technological savvy to better engage with their audiences. Marketing General Incorporateds 2025 Association Outlook Report , published last month, is based on responses from nearly 300 association professionals
On The A100 podcast , I sat down with award-winning journalist Kirstin Garriss to kick off our January media series. Garriss shared her inspiring journey, from discovering her passion for journalism in high school to covering national politics. Along the way, she honed her skills in investigative reporting and storytelling. She offered actionable insights for PR professionals, including crafting targeted pitches, highlighting personal stories and building strong relationships with reporters.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
As associations gear up for 2025, diversifying revenue streams beyond membership dues is essential for long-term success. A new year offers a fresh start to rethink strategies, tap into emerging trends, and optimize existing opportunities. Here are actionable ways to maximize non-dues revenue while embracing the possibilities of 2025.
Associations are navigating unprecedented challenges. The rapid pace of digital transformation, evolving member expectations, and the need for innovative solutions underscore the importance of resilience. But in an era of constant change, resilience alone is not enough. Associations must adopt a growth mindset, using change as a catalyst for improvement and innovation.
Reading Time: 6 minutes By: Sarah Ferguson Imagine Trisha, a recent college graduate, joins your technical engineering association. Shes excited about the perks of membership, such as access to exclusive networking events, a mentorship program, and a job board. However, once Trisha signs up for her membership, she notices that your associations website is tricky to use.
In our previous blog post in this series on ADA compliance and website accessibility we broke down the four ways you can have an impact on your associations web presence no matter what platform you are using and in part three we are doing a deeper dive into using alt text: Ensuring that all images… The post Why Web Accessibility and ADA Compliance Matter: Part 3 Alt Text first appeared on AMR Management Services.
Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
On The A100 Podcast, Im kicking off 2025 with a solo episode exploring how the media and PR landscape has evolved and what it means for associations. Relationships are back at the forefront of effective media outreach, but great storytelling remains the foundation. I share my go-to tips for smart, targeted pitching researching reporters, crafting concise pitches and leveraging member voices for impactful stories.
CEOsand association pros generallyhave kept AI at arms length. This should be the year execs commit to understanding it, even if they dont use it. What does it mean to lead on artificial intelligence in 2025? For the overwhelming majority of associations, that means not doing much at all. According to Marketing General Incorporateds 2025 Association Outlook Report ( recently covered in a separate article ), only 3 percent of associations are using generative AI for member services and 9 percent
The world of associations is at a pivotal moment. Disruption isnt just knocking at the doorits reshaping the entire house. Technology, particularly AI, is driving rapid change and presenting associations with an extraordinary opportunity to innovate and lead. But how do you move from being reactive to proactive, from surviving to thriving? At.orgSource, we believe the key lies in mastering three essential building blocks: strategy, culture, and technology.
Reading Time: 1 minute In this insightful session, Chris and Lisa Vaughan from Sequence Consulting discuss the game-changing trends shaping associations in 2024. From the rise of tiered and practice-based membership models to groundbreaking applications of AI in member engagement and communications, this conversation highlights the innovations driving growth across the sector.
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
In this Association Insights video , I share how associations can ensure PR strategies reflect the values of members. Start by deeply understanding your members priorities through surveys, feedback sessions and conversations. Once you know what matters to them, craft messaging that highlights how your work supports their causes and goals whether its advocacy, industry standards or social impact.
A marketing revolution is transforming today's advertising agencies, as highlighted in a recent Wall Street Journal article. The piece focused on the diminishment of marketing's creative aspects and the ascendence of the science of marketing. As one agency executive shared, Whether we like it or not, the Mad Men era is receding in our rearview mirror while we drive at full speed into the age of the Math Men and Women. [1] While this shift occurs in agencies, associations are experiencing similar
In todays environment, adaptability isnt just an advantageits a necessity. Associations are operating in a time of rapid digital transformation and evolving member expectations, where staying relevant and impactful requires the ability to continuously assess and adjust. While many organizations aspire to achieve excellence, few take the time to evaluate their readiness for the journey.
Reading Time: 2 minutes In this insightful episode of the Over A Pint Podcast, host Patrick sits down with Chris Vaughan, founder of Sequence Consulting, to explore the transformative role of associations in modern life. Chris shares his journey from philosophy to consulting, the genesis of Sequence Consulting, and how his firm helps associations thrive by redefining member value and engagement.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Employee engagement is at a decade-long low. For association leaders, thats an opportunity to support not just their own staffs but workers in their industry. There arent many things a person can rely on these days, but one thing it seems to go like clockwork is a reminder that workers are disengaged. The latest data point on this comes from Gallups annual report on workplace engagement , released this month, which finds it at its lowest level in a decade.
In the last three years, the US community association industry has seen a dramatic rise in HOA insurance premium costs. Though this is hitting coastal, multi-family buildings the hardest, many states, including Utah, are seeing increases as well. Communities everywhere are faced with the difficult choice between protecting their community and keeping monthly dues increases reasonable.
How will you connect with your members in 2025? Rottman Creative created the 2025 Membership Trends resource to help you uncover new opportunities, tackle challenges, and give your members more value. Heres a quick look at whats inside: Keeping Members Engaged: Simple ways to grab attention in a busy world. Growing All Year: Tips to turn visitors.
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