Remove 2000 Remove Communications Remove Marketing
article thumbnail

Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. 1 CAE credit.

Montana 351
article thumbnail

The World of Opportunities for AMCs: A YM Perspective

YourMembership

In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Young Professional – Tracking down the Future Leaders of Your Association

Association Adviser

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. With so many distractions, young professionals today could benefit from focused communication. Segment your content.

Charlotte 174
article thumbnail

Association Brain Food Weekly: 3.22.19

Reid All About it

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Did you know that 23% of web accessibility related litigation and settlements since 2000 happened in the last five years? Host: Impexium.

Arlington 170
article thumbnail

Why Millennials Join Associations and What Associations Can Do to Keep Them

Association Adviser

Many of the things millennials (those born between 1980 and 2000) value most, including connection, collaboration and community outreach, can be integral aspects of membership. millennials are enthusiastic about personal branding, which describes how people market themselves and their careers as brands.

article thumbnail

Membership Marketing Blog: ASAE Marketing, Membership.

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE Marketing, Membership & Communications Conference. Membership Marketing Benchmarking Report. Speaking Engagements.

article thumbnail

How to Address Sinking Engagement

Associations Now

But that’s still above or at the percentage between 2000 and 2013. But so can better communication of the purpose of their work. That notion of communicating purpose is something that associations can extend to their members as well. If we want people to be happy about coming into the office, we have to make it valuable.”

How To 73