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Fast forward to 2001, the year that has become the West’s 1830 when the emerging markets overtook Western economies in economic growth. In this session you will explore how to sustain growth through market intelligence, customer reach, and determining the right business and operational models. The rise of Asia is nothing new.
Peter Rush from Kellen and I are presenting a session at the AMC Institute here in Orlando tomorrow to help AMC executives understand the arguments for developing a global strategy and how to lead clients through the process. Question: What economies have been the leading drivers of economic growth since 2001? AssociationManagement.
That’s what associations are competing with. AA: How about social media? CN: We’re looking carefully at social media, of course, but we’re still trying to figure it out and how to measure it. We hired a full-time marketing person for the first time since 2001, and social media will be part of that person’s duties.
Here’s Tom’s account: In 2001, Ford Motor Co. As you may recall, I’ve been both a senior executive of a large international association and the owner of an associationmanagement company. Why aren’t they looking seriously about using outside specialists?”. I put HR services in this category.
How do you act on these potential opportunities in the right way? How does one determine where or how to enter a new market? If you’ve conducted a proper “market analysis” to determine your market potential, you may know where you want to go, but you will not know how to get there. Conclusion.
From that we developed a command-and-control mentality of how to run an organization. I think todays great leaders will know how to empower people, all of us, to step up and lead. AssociationManagement. We baby boomers were raised in an era coming out of two world wars and the Depression that our parents had experienced.
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